Adam Flomenbaum on Muck Rack

Adam Flomenbaum

New York, NY
As seen in:  Adweek, The Drum
Covers:  connected tv, social tv, tv everywhere, participation tv, second screen

Executive Editor @TheDrum's @FoundRemote. Team Lead, Account Strategy (Midwest) @Outbrain. My favorite @sportscenter duo is Neil Everett and Stan Verrett.

Project Blueprint and ESPN's impressive digital and social growth - Lost Remote

Project Blueprint and ESPN's impressive digital and social growth - Lost Remote

3 Predictions for How Facebook's Paper Will Impact Social TV - Lost Remote

3 Predictions for How Facebook's Paper Will Impact Social TV - Lost Remote

Whether on Sunday, Monday, or Thursday, NFL continues to drive reactions on Twitter — Ratings-wise and social-wise, it's the NFL and then everything else. The Pittsburgh Steelers vs. Baltimore Ravens game drew 19.4 million viewers... on a Thursday night - an NFL night that didn't exist just a few years ago. It also, per the analytics company Canvs, elicited the most emotional reactions on Twitter.

In new docu-series, Oxygen follows the "Pretty. Strong." women of the Legends Football League — Rebranding is no easy task for most companies, but it must be particularly difficult for a lingerie football league to transform into a league that also appeals to women. To accomplish this, the league made two smart decisions: 1) It changed its name from the Lingerie Football League to the Legends Football League 2) It locked up a docu-series on Oxygen Premiering next Tuesday on Oxygen is "Pretty.

Facebook scores with simulcast of NBA Real Training Camp — NBA Digital, a property jointly managed by the NBA and Turner Sports, is making its popular NBA Real Training Camp available to watch live on Facebook. The show will still be available via the linear network NBA TV and on, but tomorrow's episode featuring the Cleveland Cavaliers will mark the first-ever live sports program to be simulcast on Facebook.

Born to binge: TiVo BOLT lets you skip commercials by pressing a button — TiVo today has introduced the TiVo BOLT, which will allow viewers to skip whole commercial sections by pressing a button. Skipping commercials on DVR has become an art - waiting until one sees the first sign of a show's return before quickly pressing play.

MTV is making things more interesting for Are You The One? fans — The third season of MTV's Are You The One?, which follows 10 single men and 10 single women as they seek their #perfectmatch, premiered last Thursday, and things have become a lot more interesting for fans watching the first airings of episodes.

Why Xfinity subscribers are getting exclusive SCREAM QUEENS content — There are a lot of stories being written about the decline of cable, so it is sometimes hard to remember how important cable is to the success of shows - especially when live-plus-three and live-plus-thirty, two important metrics, are boosted mainly by video on demand.

Social voting gets bigger role in upcoming Formula E season — Formula E let fans into the race in a big way last year with FanBoost - a voting mechanism that allowed fans to give their favorite drivers an extra boost during racers. This year, starting at the Beijing ePrix on October 24, FanBoost will provide an extra 100kJ of energy to be used in a power window between 180kW and 200kW.

CNN and NextVR partner to broadcast first Democratic presidential debate in virtual reality — Hillary Clinton's pantsuits and Bernie Sanders's wild hair are only mildly exciting in two dimensions, which is partly why CNN and NextVR have teamed to broadcast the upcoming Democratic presidential debate in virtual reality. CNN worked with NextVR to film the second Republican debate in VR, but it was only available to viewers later on demand.

Adobe Digital Index: social stats show Scream Queens to be the most anticipated fall TV show — Looking at social sources like Facebook, Twitter, Reddit, and Tumblr, Adobe Digital Index, using Adobe Social, found that Fox's Scream Queens is the most anticipated fall TV show. In its premiere, Scream Queens drew a 1.7 ratings - leading a few outlets to call out how hard it is to actually convert social buzz into ratings.

You may soon see native and interactive ads while watching your favorite TV show — TV network executives: why wait until commercials to run ads? Watchwith, a company that leverages programming metadata to help networks create second screen experiences, this week announced that it will make its technology available to networks to deploy in-program ads.
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Oct 02, 2015

Ok @clairecstern -- you get a pass with George Ezra @ Austin City Limits Music Festival (ACL)

Oct 02, 2015

Me and A$AP Rocky at ACL. We're off to a good start here. @ South Congress Hotel

Oct 01, 2015

If Amazon if your go-to source for comparing #cordcutting devices you will most likely end up buying a Fire TV…

Oct 01, 2015

Why Sheryl Sandberg Says Big Brands Should Spend Their TV Ad Budgets on Facebook

Oct 01, 2015

RT @twatan: An inside look @Verizon's mobile-first social entertainment platform @Go90: @jerryrizzo

Oct 01, 2015

This profile is yuuuuge. It's beautiful >> Donald Trump Is Not Going Anywhere, via @nytimes #longreads…

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