Adam Flomenbaum on Muck Rack

Adam Flomenbaum

New York, NY
As seen in:  Adweek
Covers:  connected tv, social tv, tv everywhere, participation tv, second screen

Editor of @lostremote. Senior Account Strategist @Outbrain. My favorite @sportscenter duo is Neil Everett and Stan Verrett.

Project Blueprint and ESPN's impressive digital and social growth - Lost Remote

Project Blueprint and ESPN's impressive digital and social growth - Lost Remote

3 Predictions for How Facebook's Paper Will Impact Social TV - Lost Remote

3 Predictions for How Facebook's Paper Will Impact Social TV - Lost Remote

Forget About L+3: IFC to Now Report Live+2.9999

adweek.com — April Fools'! In the spirit of John Oliver's least favorite day, IFC - as one of the most-watched networks in a time shifted setting - put out a press release announcing "that it would lead the industry in a shift to a slightly off version of the current live+3 ratings reporting metric: live+2.9999."

Views to Sales: Why Programmatic Can be the Secret Ingredient Behind Successful TV Advertising

adweek.com — The below is a guest post by Mike Zeigler , vice president of business development and operations for Cox Media, the advertising solutions division of Cox Communications. We all know video killed the radio star, but is the "old school" approach to buying and selling TV ads getting the ax too?

Only in Advertising: UnitedHealthcare Ad is More Popular Than Three ‘Halo’ Ads

adweek.com — It's time to take a look at the top 10 ads of the week by digital share of voice*, powered by iSpot.tv. iSpot.tv tracks TV ads in real-time and allows customers to monitor social actions, search activity and online video views associated with TV spots across Facebook, Twitter, YouTube, Google, Bing, and Yahoo!

Aasif Mandvi on Trevor Noah’s Twitter History: ‘Much Ado About Nothing’

adweek.com — Last night, LinkedIn Executive Editor Dan Roth sat down with former 'Daily Show' correspondent Aasif Mandvi as part of the 'LinkedIn Discussion Series .' LinkedIn had booked Mandvi a month ago, but the timing was perfect as this week Trevor Noah was named as Jon Stewart's replacement as host of 'The Daily Show.'

TV Everywhere: You Can Watch BET Live on the BET NOW App

adweek.com — 11 On one hand, they were among the first to make exclusive and live content available via apps and digital platforms. On the other hand, on the over the top front, they are currently limited to Hulu Plus and Sony Vue. Perhaps, then, they are using BET NOW as a litmus test for moving forward with livestreaming.

Targeting Younger Audiences, NBC News Joins Kik

adweek.com — NBC News, ABC News, and CBS News have all made concerted efforts to skew younger by offering more digital options, but NBC News is perhaps doing the best job at speaking to younger audiences where they actually are. Last January, the news network partnered with NowThisNews to produce short-form video.

Social Scoreboard: Week of March 23

adweek.com — The regular chart toppers took a back seat this week as NBC's 'iHeartRadio Music Awards' and Nickelodeon's 28th Annual 'Kids' Choice Awards' battled for the top spot on Nielsen's Twitter TV Ratings chart. iHeartRadio came out on top with a unique audience of 7,201,000.

Sprout’s ‘The Sunny Side Up Show’ Gives Nod to Meerkat

adweek.com — 10 After receiving a message from a person named 'Austin' describing his favorite animal (a meerkat), Chica, the show's puppet co-host, dressed up as one on set to celebrate Animal Week. See the clip below:

How The Weather Channel is Using Facebook’s Messenger Platform

adweek.com — Last week at F8, Facebook announced that it was opening up Messenger to developers through a new program, 'Messenger Platform.' One of the initial partners, The Weather Channel will now allow users of its app to share photos directly to Messenger.

How the Top Shazamed Artists Connect to the iHeartRadio Innovator Award Winner

adweek.com — As long as live events continue to produce ratings and social chatter, networks will air them. The second annual iHeartRadio Music Awards air tonight on NBC and this year, the iHeartRadio Innovator Award will be presented to Justin Timberlake.
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