Adrienne Erin on Muck Rack

Adrienne Erin

Covers:  social media marketing, writing, design, infographics

Social media blogger/designer who loves sharing ideas and making awesome stuff. I write for @SiteProNews @BlogHerald @Socialnomics. Health tweets: @foodierx

Adrienne Erin's Biography

Adrienne Erin is a social media marketer and writer who has had her work featured on Content Marketing Institute, MarketingProfs, and Search Engine People. She writes a biweekly column for SiteProNews and was named one of Offerpop's must-read social marketers.

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Millennials and Content Marketing — If you want to successfully reach Millennials with your content marketing efforts, you have to get to know them first. This means understanding their interests, concerns, passions, and behaviors. If you don't understand Millennials, you cannot reach out to them in ways that will receive a positive response.

Ending Organ Donor Shortages for Good — Organ donation shortages cause about 30 deaths a day in the United States alone. There is a lengthy waiting list of those in need of an organ transplant, and the supply of donors is scarce. However, science is working on solutions to this problem.

Coloring: A low-tech hobby and a high-tech world — Coloring books. You may have heard that they're trending right now. "Adult coloring books" are flying off the shelves, reaching new audiences left and right. The reason? Somebody (in France, in 2013) thought to slap the label "anti-stress" onto something that has existed forever. France is one of the most depressed countries in the world.

Pinterest to debut 'buyable pins' — "I gotta have this!" you think, as you add yet another picture of a cute, chic dress to your Pinterest board. You know you can't really buy that dress right now, but hey, nothing wrong with keeping something for future reference, right? Well, that's about to change.

How your animal emojis could save actual animals — Saving Mother Nature, one emoji at a time. That's probably the tagline World Wildlife Fund (WWF) had in mind when one of the world's largest conservation organizations launched its #EndangeredEmoji campaign on May 12. To participate in the campaign, all you have to do is retweet a certain image from WWF's official Twitter account.

Crowdsourcing for journalists and PR pros: 4 tools you need to know about — Journalists and PR professionals don't exactly get along all the time. The reporter wants more information, and the PR guy wants to maintain the brand. The reporter wants to publish this info now, and the PR guy is already imagining what that would do to his carefully orchestrated campaign. Is ...
Apr 09, 2015

RT @muckrack: Tools both journalists and PR pros can agree on: (Would you add anything else to this list?)

Why you should wear yellow tomorrow: #WearYellowForSeth — What did you do the last time you caught a cold? Did you curse your stuffy nose, drink crazy amounts of Vitamin C and wait to get better? Consider yourself lucky, because not everyone can recover from a common cold. For some, even the slightest ailment can be fatal.

How to save money on almost everything you buy online — When it comes to shopping, the online realm has become popular for a number of reasons: stores are open 24 hours, you don't have to get out of your PJs, and special deals reign. You can instantly comparison shop across many competing stores without driving around or calling.

Walking a fine line as a communicator on Reddit — For the as-yet unacquainted, Reddit is a social media site-of sorts. While not as widely used as Facebook or Twitter, the content sharing site boasts a huge pool of participants who post about and discuss a wide variety of topics. They post to "subreddits," which are essentially boards with a ...
Mar 04, 2015

RT @muckrack: Communicators: do this...and DEFINITELY don't do THIS on @reddit: via @adrienneerin

A match made in heaven: How social media trends are changing wedding planning — A few months ago I logged onto my Facebook page and found a photo of a hand with shiny new engagement ring posted. "We're engaged!" the caption read. Oh, this is so exciting, which of my friends could it be? Wait a minute... my sister?!
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