Editor, Advertising Age
Ad Age editor, baseball fanatic, travel addict, Fort Greene resident. I eat & drink my way through wherever I am.
adage.com — Like gin and tonic, celebrities and booze have been mixing for decades. Who can forget Billy Dee Williams for Colt 45, Bob Uecker for Miller Lite or Frank Sinatra for Michelob? Even Orson Welles did it for Paul Masson Champagne, after more than a few (inebriated?) takes.
startribune.com — Amid roaring chants from supporters and tears from opponents, the state Senate took a historic, final step Monday to legalize same-sex marriage in Minnesota. The 37-30 vote came after a failed, last-ditch attempt by opponents to scuttle the measure. "I'm going to be a married man in Minnesota!" DFL Sen.
adage.com — Is Eduardo Conrado a harbinger of things to come? He's Motorola's senior VP-marketing and IT, a role he was appointed to in January after serving as chief marketing officer. In his current job, both marketing and all of its traditional responsibilities -- product marketing, brand, website, internal and external communications, and more -- fall under his purview.
adage.com — If you've ever been so moved by a roundup of cat images on BuzzFeed that you wanted to create an animated GIF of your reaction, now is your chance. BuzzFeed has introduced a "reaction cam" button at the bottom of posts sponsored by Starbucks and non-sponsored posts deemed "safe for work" that will create and share a three-second animated GIF of visitors' faces as they react.
adage.com — Target is looking to Facebook to drive more foot-traffic in stores. The retailer is launching 700 new offers this week with a social twist: claiming them generates automatic Newsfeed posts on Facebook, unless the user turns them off. The deals, eventually expected to balloon to about 1,000, are part of the retailer's new digital savings program, built with Facebook and dubbed Cartwheel.
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