Ann-Christine Diaz on Muck Rack

Ann-Christine Diaz Verified

New York
Creativity Editor — Advertising Age

Editor of Creativity

Babies' Sloppy First Thanksgivings Makes for a Very Cute Huggies Spot — The extreme mess that babies make enjoying their first Thanksgiving meals provides ultimate fodder for Huggies. The brand uses the milestone moment as a backdrop to promote its wipes, displaying scene upon progressively sloppy scene, set to Edvard Grieg's classic tune, "In the Hall of the Mountain King."

Kerry Washington, Taraji P. Henson and Mary J. Blige Reunite for a Dance-Off in Latest From Apple Music — Arguably the most talked about thing from last September's television broadcast of the Emmy Awards was Apple Music's feelgood ad in which Kerry Washington, Taraji P. Henson and Mary J. Blije get together for an intimate girlfriend house party, dancing and reminiscing about mixtapes and past boyfriends.

Rihanna Invites You Into Her Cryptic Lair in Ambitious Samsung Mobile Effort — Late last week, Rihanna debuted the cryptic website, ahead of her much anticipated album "Anti," whose release date has yet to be announced. The site flashes various mysterious images along with the message, "She's waiting for you. Are you in? Go to on your mobile device."

A Naughty Lady Makes Santa Pay Dearly in Coach's 'Spirited' Film

Julia Louis-Dreyfus and Silicon Valley's Kumail Nanjiani Take Snoop Dogg Hostage in Old Navy's Holiday Film — Old Navy spokes-comedian Julia Louis-Dreyfus teams with Silicon Valley's Kumail Nanjiani to squeeze a million dollars from Snoop Dogg in this funny longform holiday film for the retailer, created out of Chandelier Creative. The pair have become cat burglars, looking to rob the rap star, whom they tie up and grill while partaking in a festive tower of his recently baked profiteroles.

Google's 'Star Wars Promotion' Asks You to Choose the Light or Dark Side — Google is the latest to join in the Star Wars hype with a new promotion that recasts its various offerings -- from YouTube to Maps to Chrome -- in the spirit of the Dark Side or the Light Side, depending on where your allegiance lies.

Goodby, Silverstein's Claude Shade Dies — Goodby, Silverstein & Partners suffered a blow to its creative soul with the passing of Claude Shade, who died after a short-lived battle with cancer last night at the age of 62. Mr. Shade, who joined the agency nearly 20 years ago in 1997, was a polymathic figure whose talents couldn't be squeezed into a traditional title.
Nov 20, 2015

RT @creativitymag: Goodby Silverstein @GSP loses piece of its creative soul with the passing of Claude Shade

Going to the Gym Doesn't Have to Get All 'Hunger Games,' Says Planet Fitness — New Hampshire-based national fitness chain Planet Fitness, which recently went public, has gone blockbuster with its "no lunks" message in a new cinema ad riffing off the "Hunger Games."

Now You Too Can Take a Ride of Lexus' Hoverboard at the L.A. Auto Show — Back in August, Lexus and CHI & Partners made all our "Back to the Future" dreams come true when they released this mind-boggling video featuring a real-life hoverboard, as part of the car brand's ongoing "Amazing in Motion" campaign. And despite others' attempts to debunk the video as a hoax, the automaker came out as pretty legit.

More Weirdos Emerge in Droga5's Latest Ads for Scion — Back in September, Scion and Droga5 debuted the "Weird, Right?" campaign with a trio of spots featuring James Franco, Jaleel White and a car dealership inflated tube guy at the wheel of the car, highlighting its various features in odd ways.
Nov 20, 2015

RT @adage: Vampire with a manbun & stock photo people star latest @Scion ads from @Droga5

More Articles →
Nov 20, 2015

RT @creativitymag: Goodby Silverstein @GSP loses piece of its creative soul with the passing of Claude Shade

Nov 12, 2015

RT @creativitymag: Cool movie marketing @MichaelB4Jordan directs himself in 'Creed' promo that feels very Nike

Sep 11, 2015

RT @DDB_Worldwide: Why was @aandeddb's "Monty the Penguin" campaign so successful? The agency will discuss at @adage's Brand Summit:

Aug 04, 2015

Muppet horror! New unboxing ad for Three Mobile is worth the (long) watch.

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