Anthony Ha on Muck Rack

Anthony Ha Verified

The L Train, New York
Writer — TechCrunch
As seen in:  TechCrunch, BuzzFeed, VentureBeat

TechCrunch writer, author of science fiction chapbook Love Songs For Monsters. Work email: anthonyha@techcrunch.com

Facebook Expands Its Tools For Measuring When Ads Lead To Online And Offline Sales

techcrunch.com — If you're a Facebook advertiser wondering whether your ad actually convinced people to buy your product, well, you may now be able to measure that directly. The company has worked with measurement companies like Nielsen and Datalogix to study ad effectiveness in the past, and it's been adding offline measurement data to its Custom Audiences ad targeting tool.

HotelTonight Adds New Features For Deeper, Location-Specific Discounts

techcrunch.com — HotelTonight 's big selling point is the idea that you can get last-minute hotel rooms at reasonable prices, but now hotels can offer even bigger discounts for customers in certain locations. Specifically, HotelTonight is rolling out two new types of rate options. There's the Rate Drop, where prices can drop starting at 3pm for same-day reservations.

Luna’s Smart Mattress Cover Can Help You Sleep Better

techcrunch.com — Luna co-founder Matteo Franceschetti presents a pretty appealing vision of what it can be like to go to bed: As you lie down, the lights, temperature (of both the bed and the room), and the music all adjust to a setting of your choice. Then as you fall asleep, they adjust again, perhaps turning off completely.

Dropbox Acquires Pixelapse, A Startup Building Collaboration Tools For Designers

techcrunch.com — Pixelapse, a startup incubated by Y Combinator and StartX, has been acquired by cloud storage company Dropbox. The news was announced on the Pixelapse blog, and Dropbox has confirmed it. Pixelapse offers version control and other collaboration tools for designers. Back in 2013, we compared it to both GitHub and, yep, Dropbox.

More Than 200,000 Photographers Have Participated In EyeEm’s “Missions” For Brands

techcrunch.com — Whenever a new social network or online community springs up, it seems pretty inevitable that brands will eventually try to build a presence there. Naturally, this can cause lots of handwringing and eye-rolling - that's why emphatically ad-free social networks like Ello attract a lot of interest, but also seem rather quixotic.

Visible Measures Launches New Site To Show The “True Reach” Of A Video Campaign

techcrunch.com — It's easy to tell when a video has been successful online, right? Just go to YouTube and look at how many views it has. Except YouTube isn't the only site around (as I remind myself anytime I look at the view counts on TechCrunch's YouTube channel).

Automated Copywriting Startup Persado Raises $21M

techcrunch.com — Persado, a startup that says it can automatically create and test different marketing emails and other promotional material, is announcing that it has raised $21 million in Series B funding. Co-founder and CEO Alex Vratskides told me that the automated approach allows marketers to try out many more versions of a message than they'd get with regular A/B testing (where human copywriters still generate the messages themselves).

Mobile-Focused Eniac Ventures Raises $55M Third Fund

techcrunch.com — Eniac Ventures, a firm that backs early-stage mobile startups, is announcing that it has raised $55 million for its third fund. That's a big step up from its $12.9 million second fund (to say nothing of the first, $1.9 million fund that it announced back in 2010).

With Vimeo’s Publisher Network, Partners Can Embed Their Own Video Stores And Take A Cut Of Sales

techcrunch.com — Vimeo is announcing a new way for large online publishers, including The Atlantic and CBS Interactive, to sell video content. Through the Vimeo Publisher Network, partners will be able to embed a curated store from Vimeo On Demand on their own website.

Twitter Officially Launches Its “While You Were Away” Recap Feature

techcrunch.com — Twitter's "While You Were Away" feature, which helps you catch up on tweets that you missed, is officially launching on iOS today (with Android and web coming soon). The company previewed the feature at its analyst day last fall and started rolling it out at the end of December.
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Jan 27, 2015

RT @CaseyNewton: You might say there’s a blank space where Taylor Swift’s password used to be theverge.com/e/7686006

Jan 27, 2015

@tolles Ha, sure, as someone on the old end of the millennials, I’d cop to that.

Jan 27, 2015

@tolles That said, once I get a couple more posts written, I look forward to complaining about the article itself

Jan 27, 2015

@tolles … that it’s crazy that New York mag, and this specific NYmag writer, would run something poking the left

Jan 27, 2015

@tolles I mean, I haven’t had time to give it a careful read yet, but what I’m pushing back against is the idea ...

Jan 27, 2015

@tolles Really? Isn’t that like a significant portion of Chait’s shtick?

Jan 27, 2015

Wait, it wasn’t even in a real blizzard (in NYC)? Then what the hell did I buy all this granola for? cityroom.blogs.nytimes.com/2015/01/27/new…

Jan 27, 2015

RT @Sliwinski: Joystiq reports on rumor of its own closure. Here is what we know. joystiq.com/2015/01/27/joy…

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