April Joyner on Muck Rack

April Joyner Verified

Brooklyn, NY
Freelance Journalist — Freelance
Covers:  social responsibility, entrepreneurship, startups, venture capital, business strategy, management, marketing, social media, technology, diversity, workplace culture
Doesn't Cover: business books, mompreneurs, tech reviews, product launch news

Writer. Previously @Inc. I like to tweet interesting links on business, music, sports and TV/film. Opinions and witticisms all mine.

I'm a writer and editor interested in how business, technology, and culture interact. Currently, I contribute to OZY.com, and I have also written for The New Yorker and Fast Company's websites. Before I began freelancing, I was a senior reporter at Inc. magazine. Outside of work, I like discovering new music, playing the violin, and watching football, tennis, and soapy TV dramas.

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How to Pitch April Joyner

The most effective pitches explain why the average person would find this info fresh, interesting, and useful. Press release–type pitches (e.g. "we just launched/hired someone/raised money") aren't helpful; as a freelancer, I rarely do those types of posts, so I need a unique angle on your company.

Have you ever used a typewriter?

Yes. I had a kiddie typewriter when I was little.

How is social media changing news?

It's revealing how the sausage is made.

What's the funniest news-related #hashtag you've seen?

This start-up wants to replace your address with 3 random words

This start-up wants to replace your address with 3 random words
theweek.com — Flocks of confused, gawping tourists notwithstanding, it's typically pretty easy to find any address in Manhattan, where streets are aligned to a grid. But in most of the world, this isn't the case. Indeed, nearly 75 percent of the world, especially in developing countries, lacks a precise street address.

Big Data: Coming Soon to Your Bra?

Big Data: Coming Soon to Your Bra?
ozy.com — There's no way around it. Tech doesn't really get fashion. Neither hoodies nor glassholes are runway-worthy. But just like every other industry, fashion brands are racing to use the hot new thing in big biz: big data.

How the Netflix Algorithm Weighs Race

How the Netflix Algorithm Weighs Race
marieclaire.com — How Netflix's algorithm exposes technology's racial bias.​ I 'm black and I'm proud-and Netflix knows it. Maybe it was the Scandal binge, or the fact that I watched a couple of films by black female directors, but suddenly a good third of my new movie recommendations feature black actors in leading roles.

Did the Web Help Kanye Outsell 50 Cent?

Did the Web Help Kanye Outsell 50 Cent?
fastcompany.com — "Goodbye, 50 Cent? I will buy as many Kanye albums as it takes." So declared one group among hundreds on Facebook devoted to ensuring that Kanye West's latest album, Graduation, outsold 50 Cent's Curtis in its first week.

Jon Gosier: Spreading the Wealth

Jon Gosier: Spreading the Wealth
ozy.com — Jon Gosier is one of those well-to-do tech entrepreneurs you may have never heard of. That might be because he made his money heading not to Silicon Valley, but to Uganda. It's there that he was introduced to angel investing, a sort of financial backing used to help startups or small companies get going that typically has a warm and friendly vibe.

The Belt Buckle That Helps You Lose Weight

The Belt Buckle That Helps You Lose Weight
ozy.com — Ever feel like you've overdone it at the buffet table ... to the point you find yourself trying to discreetly unbutton your pants? One company has a solution that works with your pants. Meet Belty, a belt whose buckle loosens and tightens according to its wearer's movements.

Jackie Robinson, Business Pioneer

Jackie Robinson, Business Pioneer
ozy.com — The story of how Jackie Robinson broke the color barrier is a familiar one. A white businessman, eager to make a splash and bolster business, recruits Robinson to join his organization. They make a handshake deal, kept under wraps for months.

Launching a startup on your employer's dime

Launching a startup on your employer's dime
usatoday.com — Jeremy Kratz was working as a freelance Web developer in Little Rock, Arkansas, when he joined a Chicago-based software consulting company called We Are Mammoth. But he wasn't hired to be just a rank-and-file employee; soon enough, he was helping to lead an entire business - a bug-tracking software company called DoneDone, founded by We Are Mammoth employees.

Your New Business … That Your Company Paid For

The 5 Biases Pushing Women Out of STEM

The 5 Biases Pushing Women Out of STEM
ajoyner.tumblr.com — I think this piece is applicable to fields beyond tech. This part especially resonated with me:Our new study uncovered a fifth pattern of bias that seems to apply mainly to black and Latina women.
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May 02, 2016

@nirahyman yeah, that's one of their catchphrases. it's pretty gross

May 01, 2016

@Ivuoma the difference in reaction on Twitter between white journalists and journalists of color was so stark

May 01, 2016

RT @SarahM: Love what @brooklynmuseum is doing w/their Ask app (and excited to it try now that it's on Android!) nyti.ms/1NH1k71

Apr 30, 2016

It really irks me how smug yet thin-skinned some of my fellow journalists are: faux-liberal and clueless on race. Call them out! #WHCD

Apr 30, 2016

I'm only following #WHCD via my timeline, but I'm glad @larrywilmore pulled no punches & made people uncomfortable.

Apr 29, 2016

Good info, but so many groan-inducing puns. "That's enough to make doves cry." 😫 twitter.com/washpostbiz/st…


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