Brian Steinberg

Senior TV Editor, Variety

About

Senior TV Editor @Variety. Past stops @adage, @wsj. Talk to me about TV biz and buzz, advertising, music, pop culture....and the comics.

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Fox is trying to boost the launch of its new Fox Sports 1 cable outlet with Super Bowl ad packages variety.com/2013/tv/news/f…

Fox Ties 2014 Super Bowl Ads to Fox Sports 1 Sponsorship (Exclusive)

variety.com — Christian Petersen/Getty Images The soon-to-launch cable sports outlet, Fox Sports 1, will not broadcast the Super Bowl next year. Yet executives behind the scenes are making a play for the new network to get its share of Super Bowl advertising dollars.
Fox Ties 2014 Super Bowl Ads to Fox Sports 1 Sponsorship (Exclusive) variety.com/2013/tv/news/f…

Fox Ties 2014 Super Bowl Ads to Fox Sports 1 Sponsorship (Exclusive)

variety.com — Christian Petersen/Getty Images The soon-to-launch cable sports outlet, Fox Sports 1, will not broadcast the Super Bowl next year. Yet executives behind the scenes are making a play for the new network to get its share of Super Bowl advertising dollars.
CNNs New Day looked a lot like old CNN...until Kate Bolduan broke out the Journey lyrics.... variety.com/2013/tv/news/a…

A ‘New Day’ for CNN: Morning Talk Show Relies On Trio

variety.com — It took "New Day" about 13 minutes to move from the same-old CNN to something a little different. The new CNN ayem program has been billed by none other than the Time Warner cabler's relatively new president, Jeff Zucker, as a program with a "generationally" different team of anchors: former ABC Newser Chris Cuomo, former Washington correspondent Kate Bolduan and Los Angeles export Michaela Pereira.
As Today and GMA were set to air this morn, CNNs New Day launched an ad free half hour of all news variety.com/2013/tv/news/a…

A ‘New Day’ for CNN: Morning Talk Show Relies On Trio

variety.com — It took "New Day" about 13 minutes to move from the same-old CNN to something a little different. The new CNN ayem program has been billed by none other than the Time Warner cabler's relatively new president, Jeff Zucker, as a program with a "generationally" different team of anchors: former ABC Newser Chris Cuomo, former Washington correspondent Kate Bolduan and Los Angeles export Michaela Pereira.

A ‘New Day’ for CNN: Morning Talk Show Relies On Trio

variety.com — It took "New Day" about 13 minutes to move from the same-old CNN to something a little different. The new CNN ayem program has been billed by none other than the Time Warner cabler's relatively new president, Jeff Zucker, as a program with a "generationally" different team of anchors: former ABC Newser Chris Cuomo, former Washington correspondent Kate Bolduan and Los Angeles export Michaela Pereira.

Hey kids! Learn to run like Mark Trail!

examiner.com — Brian Steinberg first purchased a comic book at the tender age of six, and he's been hooked ever since. This veteran business reporter has covered the media business since 1998, and has written about the comics industry for The New York Times, The Wall Street Journal, Advertising Age and Dow...

Maybe Crankshaft really is heading for a nursing home

examiner.com — Brian Steinberg first purchased a comic book at the tender age of six, and he's been hooked ever since. This veteran business reporter has covered the media business since 1998, and has written about the comics industry for The New York Times, The Wall Street Journal, Advertising Age and Dow...
@crupicrupicrupi what!? You mean these "sources" are fibbing!?! Disillusion sets in....

Univision Expects To Wrap TV Upfront With Volume Increase

variety.com — Spanish-language broadcaster Univision has kept pace with its English-language competitors in the current "upfront" market and expects to close with increased ad-dollar volume, according to a person familiar with the situation. This person said Univision was more than 75% complete with its upfront negotiations, compared to being at the half-way mark at the same point in 2012.
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