Burt Helm on Muck Rack

Burt Helm Verified

Brooklyn, NY
Senior Writer — Inc.
As seen in:  Inc., Chicago Tribune, Slate

Writer for Inc. Magazine. Brooklynite, Mainer.

The Great Cupcake Wars

inc.com — "Oh, great! Another cupcake shop!" I hear these words as soon as I step onto M Street, the posh, townhouse-lined retail thoroughfare in Washington, D.C., and most lately the raging epicenter of the great American cupcake pandemic. I'm standing in front of an outpost of Sprinkles, a California cupcake chain that joined the fray just the week before.

What Beats' President Said About Expansion--Before Apple Bought It For $3 Billion

inc.com — When Beats' Luke Wood took me on a tour of the company's real estate, he talked a lot about change. Just not this one. Advertisement At first, the new offices needed to fit 300 employees. Then it was 700.

Srikumar Rao and the Art of Personal Mastery

inc.com — If you want to create real success, self-mastery is the first step. Advertisement Oh man, I thought--he's making us stand up. Take deep breaths. Stretch our arms up toward the ceiling. Smile at our neighbor. It's going to be one of those kind of talks.

4 Startup Hacks From the Founder of Unigo

inc.com — Starting up is only half the battle. For the other half, take a cue from 31-year-old Jordan Goldman. Advertisement Jordan Goldman's essential business development philosophy is this: Before you impress, first you must pester. The 31-year-old Goldman delivered that message on Wednesday in front of a standing-room only crowd during a breakout session at Inc.'s 2014 Growth conference in Nashville.

Buckyballs Founder Settles With the Government

inc.com — After a long fight, the Consumer Product Safety Commission releases Buckyballs founder, Craig Zucker, from personal liability for Buckyballs injuries. Advertisement After almost two years of litigation and a threat of $57 million in penalties, Craig Zucker, the man behind Buckyballs, will have to fork over just $375,000 to recall the little magnetic desk toys--and possibly even less than that.

How Dr. Dre's Beats became a billion-dollar business

bluesky.chicagotribune.com — In six years, Interscope records mogul Jimmy Iovine and hip-hop icon Dr. Dre have turned Beats By Dr. Dre headphones into a $1 billion-plus business. Now, together with new president and former Interscope executive Luke Wood, they're faced with a new challenge: taking a hot brand and making it, you might say, even hotter.

Another Hard Lesson in Modern Lending

inc.com — Entrepreneur David Moyal's bank reneged on a loan--then sued him. Now, the case has taken another surprising turn. Advertisement Nearly six years after the financial crisis, banks are lending to small business again, with loan volumes creeping back toward pre-recession levels.

Jimmy Iovine On Steve Jobs, Beats, And Apple

inc.com — TECHNOLOGY In March, Beats' co-founder Jimmy Iovine talked a lot about Apple. Maybe I should have listened. Advertisement To hear Beats co-founder Jimmy Iovine tell it, you'd think Apple's $3.2 billion acquisition of Beats Electronics-a deal that's shocked the worlds of tech, music, and Wall Street-was always meant to be.

How the headphones company became a billion-dollar business.

slate.com — This story first appeared in Inc. In six years, Interscope records mogul Jimmy Iovine and hip-hop icon Dr. Dre have turned Beats by Dr. Dre headphones into a $1 billion-plus business. Now, together with new president and former Interscope executive Luke Wood, they're faced with a new challenge: taking a...

Beats: How Dr. Dre's Headphones Company Became a Billion-Dollar Business

inc.com — In six years, Interscope records mogul Jimmy Iovine and hip-hop icon Dr. Dre have turned Beats By Dr. Dre headphones into a $1 billion-plus business. Now, together with new president and former Interscope executive Luke Wood, they're faced with a new challenge: taking a hot brand and making it, you might say, even hotter.
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Oct 30, 2014

@Gabriel_Bristol @Inc thank you so much for all the time you spent with me!

Oct 07, 2014

RT @ahess247: .@ProfJeffJarvis Would you stop adding “-ify” to every damned word pls?

Oct 07, 2014

RT @GuyInYourMFA: I just don't think your piece has EARNED that ending, you know?

Oct 06, 2014

Serious question: do we ever hear the national anthem performed other than before sporting events? Are anthems just for sports?

Oct 02, 2014

RT @RachelAbramsNY: One of those great day when the newsroom feels like it's on fire: major scoop from @jbsgreenberg and @MattGoldstein26 dealbook.nytimes.com/2014/10/02/jpm…

Sep 20, 2014

@bupbin oh man I wish. I saw 'em in new haven a few years back....it took about three hours for them all to come on stage...but worth it!

Sep 08, 2014

RT @nealbrennan: I'm glad the Ravens cut Ray Rice, but before the tape surfaced today, did they think he chloroformed her?



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