Anthony Crupi on Muck Rack

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New York, NY
Senior Editor, Television — Adweek
As seen in:  Adweek, Advertising Age

Untouchable Boy Genius.

Watch Newest Ads on TV From Walmart, Clorox, Kohl's, Scotts — Every weekday, we bring you the Ad Age/iSpot Hot Spots, new and trending TV commercials tracked by, a company that catalogs, tags and measures activity around TV ads in real time. The New Releases here ran on TV for the first time yesterday.

'Empire' Strikes Back for Fox — On Pace to Unseat 'Big Bang Theory' as Broadcast's Top-Rated Scripted Series Fox's musical drama "Empire" is a phenomenon, and as its ratings momentum continues to confound historical precedents, it has also re-written the network's internal narrative.

End of 'Parks and Rec' Exposes NBC's Weak Sitcom Slate — Going Broader Hasn't Panned Out but NBC Is Sticking to its Guns "Dying is easy; comedy is hard," or so goes the show-biz adage, a sentiment that's particularly relevant as NBC's "Parks and Recreation" reaches its series finale tonight.

2015 Small Agency Awards Open for Entries — Ad Age's annual Small Agency Awards contest is now open, and independent shops anywhere in the world with 150 or fewer employees are invited to enter. The goal of these awards -- now in their seventh year -- is to ensure that the smart thinking and innovative brand ideas produced by smaller shops are getting their due.

Oscar Advertisers Paid Record Prices for 15% Audience Drop — ABC Broadcast Was the Fourth-Worst Performance in 40 Years A slate of boutique films and an uneven, torpidly paced broadcast conspired to put a whammy on Sunday night's Oscars ratings, as overall viewership dropped 15% versus last year's big show.

Watch Newest Ads on TV From Adobe, Apple, Samsung, Coke — Every weekday, we bring you the Ad Age/iSpot Hot Spots, new and trending TV commercials tracked by, a company that catalogs, tags and measures activity around TV ads in real time. The New Releases here ran on TV for the first time over the weekend.

Charlie Ergen Back at the Helm of Dish — Dish Network Corp. founder and Chairman Charlie Ergen will retake the reins at the satellite company after accumulating $50 billion in wireless airwaves in preparation for a mobile-based challenge to the pay-TV industry. Mr. Ergen, 61, will take over from Chief Executive Officer Joseph Clayton at the end of March, Dish said Monday.

NBC News Ratings Watch: Lester Holt v. Brian Williams — Especially in Broadcast Evening News, a Slip One Week Is Nothing In the rush to spell the doom of NBC's 45-year-old evening news flagship, media reporters and civilian rubberneckers last week engaged in a very public and foolhardy exercise in confirmation bias.

Can Ads on Stamps Reduce Post Office Debt? — Back in 1986, an outfit in Houston called American Discount Stamps figured out a legal way to connect advertising to U.S. postage stamps. Or at least its founder thought he did. The company bought first-class stamps directly from the Postal Service for the going rate of 22¢ each.

Rude Awakening: The Low-Down on 'Two and a Half Men' — CBS's Crass Comedy Was a Cash Cow When the hoary old Chuck Lorre sitcom "Two and a Half Men" signs off for the last time with a one-hour episode Thursday night, it will be remembered fondly by CBS ad sales executives, Warner Bros. TV studio execs and fans of a sort of giddy, lowest common denominator raunch.
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Feb 26, 2015

11 of the 30 new broadcast shows (37%) are averaging ≤ 1.0 in the demo. Only eight shows are doing a 2.0 or better, three are 3.0+.

Feb 26, 2015

Demo averages for new broadcast shows, by network: CBS (2.1), ABC (1.6), Fox (1.6), NBC (1.0), the CW (1.0).

Feb 26, 2015

Take Empire out of the freshman lineup and the season average for the 29 remaining new broadcast shows is a Stygian 1.4.

Feb 26, 2015

As anticipated, Empire improved another tenth to a 5.4. Season average is now a 4.6. Season average for all 30 new broadcast series: 1.5.

Feb 26, 2015

I mean, a thing called Fishcenter on Adult Swim did an 0.4…and it was on at 4 in the morning! Fahkin' Wahlburgers did an 0.4 as well.

Feb 26, 2015

@Schwindter I mean, a 0.2 is about 254,000 members of the demo. Time to take the Bye-Bye pills because I don't want to live amongst dummies.

Feb 26, 2015

@Heffa100 The ratings have always been soft, but they've fallen off a cliff this season. It's really a shame…

Feb 26, 2015

Hate seeing the ratings for The Americans. One of the very best shows on TV did a downright chthonic 0.2 in the demo. #WeCantHaveNiceThings

Feb 26, 2015

The ultimate Executive Power Move: Fire a guy on Take Your Daughter to Work Day. Make sure the kid gets an eyeful.

Feb 26, 2015

Buyers who snapped up Empire inventory during the upfront got a hell of a bargain at ~$140,000/30-second spot.…

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