Danny Sullivan on Muck Rack

Danny Sullivan Verified

Newport Beach, Orange County
Founding Editor, SearchEngineLand.com
As seen in:  CNET

Founding Editor, @MarketingLand & @SEngineLand, covering Google, Facebook, Twitter, SEO, SEM & all things digital marketing, search marketing and search.

Danny Sullivan's Biography

Widely considered a leading "search engine guru," Danny Sullivan has been helping webmasters, marketers and everyday web users understand how search engines work for nearly two decades.

Danny's expertise about search engines is often sought by the media, and he has been quoted in places like The Wall St. Journal, USA Today, The Los Angeles Times, Forbes, The New Yorker and Newsweek and ABC's Nightline.

Danny began covering ...

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What was your first job as a journalist?

Cub reporter on my campus paper.

Have you ever used a typewriter?

Oh, yes!

How is social media changing news?

It's providing even faster access to the news and sources, with pros and cons for accuracy, along the way.

Last Call For Search Marketing Stars: Why You Should Enter The Search Engine Land Awards!

searchengineland.com — About two months ago, I was at a major tech conference where search got mentioned as "boring." Sigh. Search - which makes up half of all online ad spend in the United States - is far from boring. And search marketers, now's your chance to prove that's not the case.
Jul 27, 2015

RT @sengineland: Last Call For Search Marketing Stars: Why You Should Enter The Search Engine Land Awards! by @dannysullivan selnd.com/1DIVEiz

Live Blog: YouTube Chief Susan Wojcicki Keynote At #Vidcon

marketingland.com — The head of YouTube, CEO Susan Wojcicki, is giving a keynote talk at the massive Vidcon event in Anaheim, California today. We're here among the thousands YouTube and other digital video star fans and industry people to hear what she has to say.
Show 11 more tweets from Martin Beck, Danny Sullivan and others...

Introducing The Martech Landscape Series

marketingland.com — Do you know your martech? With 2,000 companies offering marketing technology services across nearly 50 categories, you could be forgiven if you're feeling overwhelmed. Help is at hand! Over the coming months, Marketing Land will be exploring various categories of martech. Our first installment is at hand.

Russian Parliament Approves "Right To Be Forgotten" In Search Engines

searchengineland.com — The Russian parliament has approved a broad "Right To Be Forgotten" law that allows anyone to request removal of information from search engines that's deemed outdated, irrelevant or untrustworthy. If signed by President Vladimir Putin, will be become law.

Microsoft Signs 10-Year Deal For AOL To Use Bing's Ads & Listings

searchengineland.com — At AOL Search, Google is out, Bing is in. Microsoft and AOL have signed a new 10-year agreement for Bing to provide search listings and ads to AOL as of January 1, 2016. When Google first won the AOL deal back in 2002, it was a huge deal for that company.
Jun 29, 2015

Google had a deal to power AOL Search since 2002. Huge for Google back then; a loss of 1% share now searchengineland.com/microsoft-sign…

Search Beats Display: Microsoft Says Bing Is Sustainable & Standalone Multibillion Dollar Business

marketingland.com — Think search advertising is boring, and that it's all about programmatic and display these days? Microsoft's move today to dispose of its display business but keep search shows how powerful and unique search remains. As announced today, Microsoft is ridding itself of its display ad sales business.
Jun 30, 2015

RT @ShiraOvide: The handy thing about Microsoft saying Bing pays for itself is we can't prove otherwise. http://marketingland.com/microsoft-bing…

Jun 29, 2015

Search Beats Display: Microsoft Says Bing Is Sustainable & Standalone Multibillion Dollar Business marketingland.com/microsoft-bing… - just posted

Jun 29, 2015

The handy thing about Microsoft saying Bing pays for itself is we can't prove otherwise. http://marketingland.com/microsoft-bing…

Jun 30, 2015

A relatively small percentage of a giant business is still very large. And apparently profitable. marketingland.com/microsoft-bing…

AOL To Take Over Microsoft Display Ad Business; Bing To Power AOL Search

marketingland.com — In a deal announced today, AOL will takeover display ad sales for Microsoft, which includes mobile and video ads. Microsoft will continue to maintain Bing and its associated search ads business. As part of today's news, Microsoft has signed a 10-year deal for AOL to be powered by Bing, ousting Google from that role, as of January 2016.

Doing The Right Thing On Family Leave Can Be Hard For A Small Business

medium.com — With federal and state laws and programs different or nonexistent, developing a fair company policy can be tough. How our company did it. A few weeks ago, I watched the great report Last Week Tonight did about the sorry state of family leave for new parents in the United States.

YP To Spinoff Print Yellow Pages Product, Stay Focused On Digital

marketingland.com — YP, which provides both local business listings online and in print, is spinning off its print editions into a new company called "Print Media LLC." YP will remain focused on digital. The new Print Media company will continue to distribute 90 million YP-branded Yellow Pages in the United States.
Jun 23, 2015

YP is consciously uncoupling from its print yellow pages business. The two will share custody of their sales children marketingland.com/yp-spinoff-pri…

Google Sending Searchers To Nonexistent Videos

searchengineland.com — Google offers a dedicated Google Video search designed to bring back videos from across the web, in addition to its own YouTube service. However, something seems seriously wrong with Google Video. Searches promising to lead people to video content fail to actually do so.
Jun 23, 2015

Heard back from Google about how Google Video sends people to pages without or hard-to-find videos. They don't care searchengineland.com/google-sending…

More Articles →
Jul 31, 2015

RT @billboard: Skrillex encourages a TMZ photographer to follow his dreams (watch): blbrd.cm/E1A3p7

Jul 31, 2015

Lightsaber best melee weapon, of course. & Armada by @erniecline starts strong "The Mikes were still engaged i... amzn.com/k/3tNRGKQrRCGy…

Jul 30, 2015

This is perfect for my "Thermometer Of Life" project, how much of our lives we spend looking at progress thermometers pic.twitter.com/GMQ5xGdHyG



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