Most talked about Digiday stories

Platforms court journalists, but will the romance last?

digiday.com — Traditional media outlets may be continuing to lay people off, but journalists are in demand at tech platforms - for now, at least. Google recently put a call out for a "data trends journalist" who will be part of a new group of "data curators."
Nov 24, 2014

Platforms court journalists, but will the romance last? - Digiday shar.es/1Xl1qx

Nov 24, 2014

RT @elanazak: Facebook, Google and LinkedIn are wooing journalists away from newsrooms. But will the romance last? digiday.com/platforms/plat…

Nov 24, 2014

IDK about this metaphor MT @jeffjarvis: Digiday: LinkedIn's the rare platform to digest journalists without burping digiday.com/platforms/plat…

Nov 24, 2014

Facebook, Google and LinkedIn are wooing journalists away from newsrooms. But will the romance last? digiday.com/platforms/plat…

Nov 24, 2014

Platforms court journalists, but will the romance last? - Digiday shar.es/1XJ3fn via @digiday

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GamerGate's new approach: Attack Gawker's ad tech

digiday.com — GamerGate, the Internet outrage phenomenon that refuses to go gently into the Web's good night, has entered phase two. It's again trying to hurt Gawker Media's ad revenue, but this time it's going after the media company's web of ad tech vendors instead of complaining to Gawker advertisers.
Nov 24, 2014

RT @Brie: GamerGate's new approach: Attack Gawker's ad tech. AKA Ops worst nightmare. - Digiday shar.es/1XJo78 via @digiday

Nov 24, 2014

GamerGate refuses to go away, now protesting Gawker's ad tech vendors: digiday.com/publishers/gam…

Nov 24, 2014

GamerGate’s new approach: Attack Gawker’s ad tech bit.ly/1Fi3JN1

Brands: Amazon activism is now a thing

digiday.com — Brand-jacking is like a game of whack-a-mole. Deal with one channel, and another one pops right back up. That's the situation Pepsi is in right now in the most unusual of locales: Amazon product reviews. The Rainforest Action Network, a San Francisco-based environmental organization, last week took the marketer to task over what it alleges is irresponsible sourcing of palm oil by the beverage giant.
Nov 24, 2014

Turns out Pepsi doesn't have an internal team to deal with activism on Amazon product pages. bit.ly/1FjCQXc

BuzzFeed's latest traffic trick: The 'social URL'

digiday.com — BuzzFeed may already be king when it comes to getting people to share its posts, but that's not stopping it from continually trying new things. Now, BuzFeed has even tapped the humble URL to work harder. The social publisher has discovered that writing original, made-for-sharing URLs can act like a rocket booster for a post.
Nov 24, 2014

Buzzfeed’s ’social URLs’ are bait links, not linkbait. Also suggests SEO is relegated to snake oil. bit.ly/1yNy424

Nov 24, 2014

"If you get too focused on search, you end up writing a headline for a robot" shar.es/1XdLBO

Nov 23, 2014

RT @chrismoranuk: “If you get too focused on search, you end up writing a headline for a robot." Yes, because robots search not humans. digiday.com/publishers/lol…

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The Daily Dot pins video strategy on partnerships

digiday.com — On paper, "Internet newspaper" Daily Dot and Nancy Grace HQ HLN have little in common, but the media companies have found common ground with Daily Dot's budding video operation. With their new deal, HLN and Daily Dot are teaming up for a new video distribution and content sharing deal.

The Digiday Vitriol-o-Meter: What outrages you?

digiday.com — Welcome to the first installment of a new weekly feature we're calling the Digiday Vitriol-o-Meter. The idea is simple: a look back at the week's top media and marketing stories through the lens of how much outrage (warranted or not) they generated.
Nov 21, 2014

RT @hurrrdurrr: This is brilliant RT @digiday: The inaugural Digiday Vitriol-o-meter, in which we recap the week in Internet outrage. trib.al/A2ot4iV

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Surprise! Google rolls out an ad-free option

digiday.com — Here's an irony: The world's largest digital ad seller wants to give people the option of eliminating them. Google, an empire built upon serving ads at scale, launched Google Contributor on Thursday. The tool lets readers pay their favorite publishers in lieu of seeing ads.
Nov 21, 2014

RT @mlseaton: Do readers hate banner ads enough to pay to not see? Ad-free option experiment from Google called Contributor bit.ly/1xV8Rn5

Nov 21, 2014

Do readers hate banner ads enough to start paying publishers? Maybe: digiday.com/platforms/surp…

Nov 21, 2014

“Contributor is a test of whether readers hate banner ads enough to pay for media” digiday.com/platforms/surp…

How US publishers write for UK audiences

digiday.com — Irish dramatist George Bernard Shaw famously characterized England and America as "two countries separated by a common language." Nowhere is that clearer than in the expansion of a number of leading U.S. publications to the U.K.
Nov 24, 2014

RT @Digiday: Bob's your uncle: How US publishers localize (localise?) for UK readers trib.al/xFPgSCj

Nov 22, 2014

RT @StKonrath: How Buzzfeed, Mashable and Quartz are adjusting their style for the British market/ @Chris2Smith digiday.com/publishers/bob…

Nov 22, 2014

RT @StKonrath: How Buzzfeed, Mashable and Quartz are adjusting their style for the British market/ @Chris2Smith digiday.com/publishers/bob…

Nov 20, 2014

Bob’s your uncle: How US publishers localize (localise?) for UK readers digiday.com/publishers/bob…