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Most Talked About Fast Company Stories

Chevy, Pepsi, and Doritos' Fan-Made Super Bowl Ads Turn Brand Buzz Into Growth

fastcompany.com — Chevy is the latest to ditch Madison Avenue and ask fans to create its Super Bowl ad. Past examples show the move isn't just cost effective--it builds brands' buzz (we have stats!) and helps young careers. Nick Simotas, cofounder of GoodLookingLiars.comWinning spot: "First Date" for Pepsi Max, 2011.
Chevy, Pepsi, and Doritos' Fan-Made Super Bowl Ads Turn Brand Buzz Into Growth | Fast Company http://t.co/AC3bZj1W

Planned Parenthood's Unplanned Branding Bonanza

Can Livestrong Survive Lance Armstrong and a Doping Scandal?

fastcompany.com — The world's most famous cancer survivor has been his foundation's biggest asset, even as it grew into an innovative force in health care. Now his legal troubles may make him a risk. On a Sunday night in late July, a trio of bouncers stand outside a chic club near the Champs-Élysées, in Paris, checking guests for a special bracelet with a black plastic charm of a No.
From the archives: Can Livestrong survive Lance?...Despite damning reports from ex-teammates, prognosis today is good. http://t.co/lsq9wSke

How The Susan G. Komen Foundation Torpedoed Its Brand

Votizen Brings The Empowerment Of The Internet To Elections

Welcome To The Facebook IPO Players Club

My Facebook IPO Players Club posts have had a big update: http://t.co/3JbNtRcT (who are these millionaires and billionaires?)

The Facebook IPO: A Mega, Meta Mashup Of Media

fastcompany.com — We sifted through media coverage of Facebook's imminent IPO to bring you the mother of all news roundups. Get ready to ride the linked-up lightning. Now it's Facebook's turn to share. Facebook Inc. filed for an initial public offering...
The meta-mega mashups by @Penenberg are starting to scare me. http://t.co/bYDSrl93 Reads like a regular news story, but it's...aggregation?

Super Bowl Command Center Monitors Parking Gripes, Terrorist Threats

Wrote a great article for @fastcompany on the Super Bowl's amazing official Social Media Command Center. http://t.co/03kOOPIT #news #sports

Apple’s iBooks Push Raises 6 Big Questions About The Future Of E-Publishing

fastcompany.com — BY FC Expert Blogger Rob SalkowitzMon Jan 30, 2012 This blog is written by a member of our expert blogging community and expresses that expert's views alone. Last week, Apple made headlines with iBooks 2.0 and iBooks Author, the company's next big moves into textbooks and self-publishing.
Apple’s iBooks Push Raises 6 Big Questions About The Future Of E-Publishing http://t.co/IWwh0H21 #ebooks

Apple Looks Abroad To Spruce Up Its Exec Team

Apple loosens up slightly, looks for overseas and non-Apple expertise in two new execs http://t.co/0Eh1gsyC #apple

Exclusive Look Inside The MTA-MasterCard PayPass Pilot: 17,000 NYC Customers In Six Months

Exclusive Look Inside The MTA-MasterCard PayPass Pilot: 17,000 NYC Customers In 6 Months http://t.co/vgQeOn11

Facebook's S-1 Language: Lots Of "Control"--But Not Much "Privacy"

It's in the words: Facebook's S-1 text is big on "control", low on "privacy" http://t.co/yf9A6mOl

Inside Stripe, The PayPal Competitor Backed By PayPal Founders Peter Thiel, Elon Musk

fastcompany.com — BY Austin CarrTue Jan 31, 2012 Off of Ramona Street in Palo Alto, down a narrow alcove lined with potted plants and flowers, is a small office hidden by hanging leaves that passersby might confuse for a misplaced country cottage. Inside, Patrick and John Collison, brothers in their early twenties from Limerick, Ireland, are punching away at their keyboards.

Mark Zuckerberg Hacks S-1 Filing With Letter To Shareholders On Eve Of Facebook IPO

"we don't build services to make money." Okaaay. RT @ebboyd: Full text of Zuckerberg's letter to shareholders: http://t.co/yueJZ0CN

Facebook's Mark Zuckerberg: Hacker. Dropout. CEO.

fastcompany.com — When Mark Zuckerberg showed up in Palo Alto three years ago, he had no car, no house, and no job. Today, he's at the helm of a smokin'-hot social-networking site, Facebook, and turning down billion-dollar offers. Can this kid be for real? "I'm just lucky to be alive."
*Guilty* RT @FastCompany: Remember when Mark Zuckerberg turned down $1B back in '07 and we all thought, really?! http://t.co/OxBpX8ko
RT @FastCompany: Remember when Mark Zuckerberg turned down $1B back in '07 and we all thought, really?! http://t.co/wNvjsYuX

WalmartLabs Brings "Two Pizza Teams," Startup Culture To Walmart Empire

WalmartLabs Brings "Two Pizza Teams," Startup Culture To Walmart Empire | Fast Company http://t.co/3wS6ALBe