Most talked about Fortune stories

15 Best CEO Halloween Costumes

fortune.com — All Hallows' Eve is just hours away-as all you procrastinators inevitably know. Still scrambling for a costume idea? Have no fear: Fortune's devised this costume guide so you can suit up as your favorite-or at least a familiar- corporate executive! Just remember to ask for stock options in your treat bag.
Oct 31, 2014

Want to go as @marissamayer for Halloween? "Wear bold colors (designer of course) and Cling desperately to Jack Ma." for.tn/1toA0OI

Oct 31, 2014

Epic list. RT @vandermy: Marissa Mayer and the Snapchat guys are my favorite CEO Halloween costume ideas... fortune.com/2014/10/31/15-…

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Stewart Butterfield explains why Slack is worth more than $1 billion

fortune.com — Slack this morning announced that it has raised $120 million in new VC funding at a $1.12 billion post-money valuation, in a round co-led by Kleiner Perkins Caufield & Byers and Google Ventures .
Oct 31, 2014

Stewart Butterfield built Flickr. Sold to Yahoo for ~$40M. He just raised 3X for that Slack. Times have changed fortune.com/2014/10/31/ste…

Oct 31, 2014

RT @Techmeme: Q&A with Slack co-founder and CEO Stewart Butterfield: thoughts on valuation, competition fortune.com/2014/10/31/ste… http://t.co/…

Oct 31, 2014

just last wk I was tweeting about @HipChat vs @SlackHQ. was curious which is bigger. welp, Slack has a $1b valuation: fortune.com/2014/10/31/ste…

Oct 31, 2014

RT @zpower: slack worth $1B. if I'm atlassian/hipchat, I'm asking myself what the hell I did wrong fortune.com/2014/10/31/ste…

Oct 31, 2014

slack worth $1B. if I'm atlassian/hipchat, I'm asking myself what the hell I did wrong fortune.com/2014/10/31/ste…

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Here are the big, terrifying numbers on Halloween spending

fortune.com — Well, the day is here: it's Halloween. Whether you plan on spending today out Trick-or-Treating with your kids (trying to remember which Princess Elsa is yours), or out at a party with friends (trying to remember how to get home), or even inside with the lights out and the curtains drawn (trying to figure out the best way to ignore the people constantly ringing your doorbell), the fact is you're part of this special day in America.
Oct 31, 2014

RT @FortuneMagazine: This is scary: Americans are going to spend more than $7.4 billion on Halloween this year for.tn/1zRs3pN

Oct 31, 2014

RT @FortuneMagazine: This is scary: Americans are going to spend more than $7.4 billion on Halloween this year for.tn/1zRs3pN

Oct 31, 2014

Guys, we need to talk: we're spending $350 million per year on PET COSTUMES: fortune.com/2014/10/31/her…

Oct 31, 2014

How much do Americans spend on pet costumes & other Halloween accoutrement? @Fortunemagazine for.tn/1zm0kfO pic.twitter.com/wgN9xrEfEy

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Buffett's Brooks Running thinks it can double sales

fortune.com — Brooks Running Co., a subsidiary of Warren Buffett's Berkshire Hathaway , hit the $500 million mark in annual sales last April. The company hit that milestone as a result of CEO Jim Weber's efforts over a decade to specialize on running, rather than trying to be a mini-Nike and be all things to all people.
Oct 31, 2014

Buffett's Brooks Running sets eye on $1 billion in sales--here's how it plans to get there via @philwahba for.tn/1wOI7nA

Oct 31, 2014

Buffett's Brooks Running sets eye on $1 billion in sales- here's how it plans to get there @FortuneMagazine for.tn/1wOI7nA

Warren Buffett's 6 best investments of all time

fortune.com — These days, the thing to say if you want to sound smart about Warren Buffett is that the Oracle of Omaha's crystal ball has cracked. In mid-October, headlines blared that Buffett had lost $2 billion in just two days on Coke and IBM . Nevermind that Buffett has said those investements are long-term holdings, that...

After two crashes, private space industry faces inevitable questions

fortune.com — It's been a rough week for the private space industry. On Friday, Virgin Galactic's SpaceShip Two crashed during a flight test in the Mojave Desert, killing one and seriously injuring another. On Tuesday, an unmanned Orbital SciencesAntares rocket exploded six seconds after lift-off in Virginia.

Tim Cook: 'I'm gay.' In 29 states you can be fired for saying the same

fortune.com — On Thursday, Apple chief executive officer Tim Cook confirmed what had long been believed: he is a gay man. In coming out in Bloomberg Businessweek, Cook wrote, "Of course, I've had the good fortune to work at a company that loves creativity and innovation and knows it can only flourish when you embrace people's differences.
Oct 31, 2014

RT @brucenussbaum: Tim Cook said he's gay. In 29 states, you could be fired for doing the same via @FortuneMagazine for.tn/1sKuWyN

Oct 31, 2014

RT @brucenussbaum: Tim Cook said he's gay. In 29 states, you could be fired for doing the same via @FortuneMagazine for.tn/1sKuWyN

Oct 31, 2014

RT @brucenussbaum: Tim Cook said he's gay. In 29 states, you could be fired for doing the same via @FortuneMagazine for.tn/1sKuWyN

Oct 30, 2014

RT @liamstack: Tim Cook said he's gay. In 29 states, you could be fired for doing the same via @FortuneMagazine for.tn/1sKuWyN

Oct 30, 2014

Tim Cook said he's gay. In 29 states, you could be fired for doing the same via @FortuneMagazine for.tn/1sKuWyN

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Under Armour tries a new stride with latest running shoe

fortune.com — Under Armour has debuted a new, $130 running shoe that will land on retail shelves next year - the athletic-gear company's latest bid to make a bigger dent in the competitive world of running. Called the Speedform Gemini, Under Armour's new shoe that has cushioning that hasn't been used in any of the company's earlier shoes.
Oct 31, 2014

RT @FortuneMagazine: Under Armour has debuted a new, $130 running shoe that will land on retail shelves next year for.tn/1wNt2CJ

Oct 31, 2014

RT @philwahba: Under Armour tries a new stride with latest running shoe via @FortuneMagazine for.tn/1wMwaOl $UA by @johnnerkell

Oct 31, 2014

Under Armour tries a new stride with latest running shoe via @FortuneMagazine for.tn/1wMwaOl $UA by @johnnerkell

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Gas prices to drop below $3 for the first time in, like, forever

fortune.com — That weekend road trip is starting to look pretty affordable. For the first time in nearly four years, the national average price of gas is set to drop below $3.00 per gallon, according to American Automobile Association.
Oct 31, 2014

RT @philwahba: “@FortuneMagazine: Gas prices to drop below $3 for the first time in, like, forever for.tn/1s1dgje” and retailers won't benefit much

Oct 31, 2014

@FortuneMagazine: Gas prices to drop below $3 for the first time in, like, forever for.tn/1s1dgje” and retailers won't benefit much

Oct 31, 2014

Gas prices to drop below $3 for the first time in, like, forever via @FortuneMagazine for.tn/13p89Ef

Oh, October: What a month it was for the stock market

fortune.com — With Friday's market-wide rally, U.S. stocks ended the week and the month surprisingly more healthy than most people probably thought they would a few weeks ago. News of the Bank of Japan's increased stimulus boosted investor confidence in the global economy, sending stocks soaring around the world higher and pushing the Dow Jones and S&P indexes to record closes.

Ghost hunting is serious business

fortune.com — When most people hear about the ghosts of Wall Street, it's fallen titans of industry, specters of deals gone awry, or business barons of the past that come to mind. Not for Annaline Dinkelmann. "There are many ghosts on Wall Street," said Dinkelmann, the entrepreneur who runs the Wall Street Walks Ghost Tour throughout the month of October.

Wealth inequality in the U.S. is 10 times worse than income inequality

fortune.com — For the true believers in laissez faire economic policy, the recent and ongoing national discussion over income and wealth inequality probably seems like it was started as a cynical ploy for those on the left to gain a political advantage.
Oct 31, 2014

The wealthiest 160,000 families own as much wealth as the poorest 145 million families | via @FortuneMagazine for.tn/1tUw9tO

Oct 31, 2014

Wealth inequality is 10 times worse than income inequality | via @FortuneMagazine for.tn/1tUw9tO

Amazon exec: We priced the Fire Phone wrong

fortune.com — When it introduced the Fire smartphone in July, Amazon bet sales would be something worth bragging about. But three months in, it's obvious the Fire phone is more dud than runaway success. Last week, Amazon CTO Tom Szkutak disclosed as much by saying the company took a $170 million charge, mostly associated with the Fire phone and related supplier costs.
Oct 31, 2014

rare admission of fuckup-ery from @amazon: Amazon exec: We priced the Fire phone wrong via @FortuneMagazine for.tn/1tkuqv7

Oct 31, 2014

Amazon exec admits the company priced the Fire Phone wrong wp.me/p5HMd-eTOB via @Techland

Oct 31, 2014

Pynchonian that Amazon, to defend its Fire phone, trotted out an executive named Limp. fortune.com/2014/10/30/ama…

Oct 31, 2014

Last tweet quoting Amazon Senior Vice President of Devices David Limp in a Fortune interview by @jpmanga yesterday fortune.com/2014/10/30/ama…

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Out of Print: little literary t-shirt company that could

fortune.com — Everyone has a list of books they're embarrassed to have never read. But instead of finally reading that hefty novel-whether it's Middlemarch, War and Peace or Infinite Jest- you could just buy the t-shirt. It started that way for the writer Joe Hill, whose novel, Horns, has been made into a movie that premieres today.

What Tim Cook's essay means to me

fortune.com — Tim Cook's essay in Businessweek, in which he acknowledges a sexual preference that was nobody's business and not much of a secret, is a thing everybody should read. If you haven't yet, do it now.

Dear anxious holiday shoppers, Black Friday is here a month early

fortune.com — Retailers like Amazon and Walmart will begin their holiday season deals a month ahead of its traditional opening this year.
Oct 31, 2014

RT @FortuneMagazine: VIDEO: Dear anxious holiday shoppers, Black Friday is here a month early for.tn/1tpPrEI

Leaving a safe and secure job.

fortune.com — For me, the best "mistakes" I ever made professionally involved risk - and the nerve - to walk away from what's considered 'comfortable' and into the unknown with nothing more than trust that I could make it work, along with the grit I'd need to keep at it when times got tough.

Aggressive Ebola quarantines: What does the law say?

fortune.com — In recent media interviews, the best available legal minds have predictably disagreed on the merits of potential legal challenges to certain state Ebola quarantine policies that are more aggressive than those being recommended by the federal Centers for Disease Control and Prevention.
Oct 31, 2014

RT @Megan: The legal precedent controlling Kaci Hickox's case against her Ebola quarantine is a 1905 Supreme Court ruling: for.tn/1nW48jx

Oct 31, 2014

The legal precedent controlling Kaci Hickox's case against her Ebola quarantine is a 1905 Supreme Court ruling: for.tn/1nW48jx

Katharine Graham (1917-2001)

archive.fortune.com — Chairman and CEO, Washington Post Company Graham got the top job the old-fashioned way: She inherited it. Her father, Eugene Meyer, bought the Post in 1933; Graham took over the reins after the suicide of her husband in 1963. She led The Washington Post through the Vietnam era, publishing the Pentagon Papers, and Watergate, a story the Post owned.