Twitter Advice for Goldman Sachs Joshua M Brown May 24th, 2012 Goldman Sachs just sent its very first tweet this morning, it was adorable: Anyway, thought I'd chime in with a few quick tips and suggestions... 1. Be cool. Not everything on your stream has to be PR 2. Tweet research like UBS @UBSAmericas 3. Also join StockTwits and be sure to blast some equity upgrades and downgrades through there - its where all the tickerhounds and traders and investors are, may as well engage. 4. Follow good people, smart people, not just lame, mainstream, boring, "safe" people 5. Wouldn't kill you to throw some RTs around. You'll probably be at 50k followers before year-end, that kind of thing goes a long way in social ... Continue reading →
My last job was with a trade publication, and, given the specialized nature of the reporting, a lot of them chose to make the jump to PR. Based on what I heard about their experiences, and from working through many people in PR who had once been in journalism, I’d say Parro is describing PR’s better half. True, PR calls for a lot of the same skills as journalism. But there are some stark differences. * As a flak, you’re hemmed in completely by the objectives of your employer. Reporters are boxed in, too, of course — by the kind of stories their publication likes to pursue, by the editorial slant of their publication — but I think it’s most journalists’ experience that they start ... Continue reading →
Former iPhone owner Katy McCaffrey now has a public Facebook photo album that she shares with an unwitting partner: a Disney cruise ship employee named Nelson who's apparently been snapping photos on the stolen smartphone and automatically uploading them to McCaffrey's Facebook account. Within the "stolen iPhone adventures" gallery, which you can see here, are photos of Nelson's supposed love interest, his friends, and other mundane happenings aboard the ship that McCaffrey has taken the liberty to narrate with ad-libbed captions. In a comment on the album, she says that the iPhone "was stolen on board the Disney Wonder cruiseline back in April," and that "his photos are just making it to my photostream." While Nelson's employer is likely to put an end to his ... Continue reading →