Melissa Hoffmann on Muck Rack

Melissa Hoffmann Verified

New York, NY
Digital Editor, New York Law Journal
As seen in:  Adweek

Digital Editor @NYLawJournal | (212) 457-9569 | mhoffmann(at)alm(dot)com | I tweet about legal issues, journalism & other things that tweak my noggin.

Real Estate Lawyer Charged in Theft of Escrow Funds — Mineola lawyer Bill Tsoumpelis was arrested Thursday on charges he stole more than $20,000 in escrow funds belonging to a Queens couple.

Infographic: What Consumers Want From New Tech and 4 Startups That Are Tapping Those Desires — What needs and priorities define the contemporary American consumer? The Future Foundation took a look as at some key trends shaping modern life, and using its findings, selected four startups the research firm feels will appeal to these consumer needs and desires.

Infographic: Perception vs. Reality in Digital Evolution — CMOs are leading the way in steering their companies in a digital-first direction, but while most believe they're deeply involved in the transformation, only a quarter actually have a clear understanding of what this means and/or have mapped the digital customer journey. Infographic: Carlos Monteiro

Why Mobile Payments Are a Millennial Must — With the arrival of Apple Pay and Facebook reportedly mulling peer-to-peer payments, the established system of exchanging currency for goods and services is experiencing disruption.

Infographic: Getting Consumers to Intentionally Click on Your Mobile Ad — Data usage on smartphones continues to outpace voice usage, according to the latest installment of the Consumer Intelligence Series from PricewaterhouseCoopers, which looks at consumer desires and concerns about mobile marketing.

March Madness Case Study Shows How to Get Viewers to Ignore That Second Screen

Infographic: A Look Inside Grocery Shoppers' Minds and Baskets

The Week's Best Parties: From New York to Paris

The Week's Best Parties: Adweek's Brand Genius and the Clio Awards

Infographic: This Is How Brands Can Get More Millennial Love — How can a brand get that coveted millennial nod? It's all about talking to them in their own language. Ever since youth culture became a defined concept, marketers have been using the unique values of youth as an 'in' to young consumers," according to a study from Havas.
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Mar 24, 2015

RT @Poynter: Who holds the copyright when Facebook hosts articles? Here are 6 questions about its pending deal with publishers:…

Mar 24, 2015

RT @emilybell: journalism news in a nutshell : breaking news is mobile alerts, everyone reads and watches through social sites, your site is the archive.

Mar 24, 2015

News in the #EricGarner case: @NAACP sues, saying Staten Island DA was too close to the police involved.

Mar 23, 2015

Ya think? MT @NYLawJournal Conflict of interest was created when accused killer's lawyer went to work for the DA:

Mar 23, 2015

RT @NYLawJournal: Law Journal column: What Should Court 'Deliver' in Pregnancy Discrimination Case?

Mar 20, 2015

Readers rant on an answering machine in Charleston, and the newspaper prints them verbatim, every Friday:…

Mar 20, 2015

RT @EditorPublisher: In honor of Sunshine Week, Poynter asked reporters to share their interesting FOIA stories.

Mar 20, 2015

Not good: military tech adapted for police use that allows cops to track location may also track non-suspects.

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