Elana Zak on Muck Rack

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New York City
Social Media Editor — Wall Street Journal

@WSJ social media editor. @ONANYC co-organizer. Elana (dot) Zak (@) wsj (dot) com

Elana Zak's Biography

Elana Zak is a social media editor at The Wall Street Journal, where she focuses on social media, analytics and digital innovation across the newsroom. Previously, Zak was a writer at Boston University and later a blogger covering technology, social media and journalism for Muck Rack and Mediabistro. She is on the board of the New York City chapter of the Online News Association. Zak has a master's degree ...

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Companies Respond to the Supreme Court Ruling on Gay Marriage

blogs.wsj.com — Rainbows filled social media streams Friday, and many of the messages were coming from consumer brands, as corporations large and small celebrated the Supreme Court's decision on same-sex marriage on social media. The public displays of support show how far the nation has come in supporting gay marriage in a short time.

How Pay for New CEOs Stack Up

blogs.wsj.com — Microsoft 's Satya Nadella came out on top among new chiefs in The Wall Street Journal's annual CEO pay survey. Top executives on the job for a year or less mostly turned in solid returns for shareholders. Mr. Nadella made $84.3 million last year, as the tech giant delivered a 24.3% return for shareholders.

Women CEOs Nearly Crack the Top 10

blogs.wsj.com — Women came close to cracking the Top 10 and Top 20 lists of best paid CEOs in The Wall Street Journal's annual pay survey, results that show them closing the gap in some cases with the men. Fifteen of the 300 companies surveyed had women at the helm, and the majority turned in solid returns for shareholders.

What Would You Call Whole Foods’ New Millennial-Targeted Chain?

blogs.wsj.com — Whole Foods Market Inc. plans to start a chain of smaller, cheaper stores aimed at younger shoppers. As the Journal's Annie Gasparro reports: Whole Foods says the new stores will be complementary to their existing brand, targeting a different type of customer: millennials who are too cost-conscious to shop at the current ones but want the high standards of food quality and ethics that Whole Foods is known for.

Apple Watch: Your Questions Answered

blogs.wsj.com — Apple's first big product in five years, the Apple Watch, goes on sale this week. So, should you get one? Let's look at the reviews. Our personal technology columnists, Geoffrey Fowler and Joanna Stern, each spent a week with the Apple Watch, testing out battery life, performance and durability.

CEOs and Brands Respond to Indiana and Arkansas’ Religious Freedom Laws

blogs.wsj.com — From Apple to Wal-Mart , CEOs and major companies have weighed in on the debate sparked by Indiana and Arkansas' religious-freedom legislation. Opponents of the measures and businesses have said the laws would open the door to gays and lesbians being denied service.

Leonard Nimoy Tributes Pour in on Social Media

blogs.wsj.com — Leonard Nimoy, known for playing Mr. Spock on " Star Trek", has died. He was 83. Almost immediately after news of the actor and director's death came out, tributes to the late actor started pouring in on social media. Many took to Twitter to share Mr. Spock's catch phrase, "live long and prosper."

Three Website Redesigns That Should Be On Your Radar

adweek.com — A website redesign can be a tricky thing. The main goal should be to make a site more user-friendly, attractive, and easily navigateable than the previous version. A good redesign will hopefully gain you praise and more readers. It should be an upgrade. Yet not every site can achieve that.

Street Style in the Philippines: Pope Francis T-shirts Edition

blogs.wsj.com — The latest fashion trend in the Philippines: T-shirts celebrating Pope Francis. In the first full day of a five-day visit to the Philippines, Pope Francis will meet with families at the Mall of Asia Arena, a huge five-level glass venue that seats 20,000.

The Psychology Behind Impulse Shopping

blogs.wsj.com — Is the impulse buyer an endangered species? As the Wall Street Journal reported, A new intentionality has taken hold of shopping. Many Americans have the money and the will to spend. But they are time-pressed and deal savvy, visiting stores only when they run out of items like cereal or toilet paper and after doing extensive research on purchases online and with friends.
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Jul 03, 2015

"In the new platform wars, can publishers play Apple against Facebook against Snapchat against Twitter?" niemanlab.org/2015/07/newson…

Jul 03, 2015

Nature is amazing. Just watch this turtle's tour of the Great Barrier Reef: youtu.be/2I6hDqCrI9o pic.twitter.com/qldZonBlTC

Jul 02, 2015

The Indiegogo campaign to bail out Greece has raised 1.3 million euros - just 1.55 billion euros short. on.wsj.com/1NzmsaF

Jul 01, 2015

Loved @tminsberg's Snapchat story on Snapchat's update featuring @TimHerrera. Very resourceful!

Jul 01, 2015

By 2050, the US could have more Spanish speakers than any other country qz.com/441174 pic.twitter.com/aABYxs0ckN

Jul 01, 2015

Update to Snapchat: Watch stories or snaps with just a tap instead of holding your finger down on the screen. theverge.com/2015/7/1/88611…

Jun 30, 2015

@millie That interactive has great SEO. Comes up first almost every time I Google who is running for president.



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