Eric Schurenberg on Muck Rack

Eric Schurenberg Verified

New York
Editor, — Inc.
As seen in:  Inc., CNBC

I'm the editor of Inc.

Why Being a 'Visionary' Doesn't Matter — One of the most appealing myths about entrepreneurship, repeated sometimes even at Inc., is that to succeed, you have to be a visionary. You need to be able to see years into the future and disrupt incumbents by getting there first.

Why Slack Is Our Company of the Year — Every year while most Americans (including Jeb Bush) are assembling their fantasy football lineups, we at Inc. are conducting our own draft. That is, we're deciding which of the thriving outfits we follow will be Company of the Year. For 2015, in case you somehow got to this page without reading the cover, we're going with Slack, the business software phenom.

Mark Cuban on Why Many Unicorn Investors Are Toast — The 'Shark Tank' host recently spoke at Inc.'s iCONIC conference about the problem of inflated private company valuations.

How to Build a Brand People Love — The founders of SoulCycle, Method and American Giant share their branding tips at Inc.'s iCONIC conference in Chicago.
Aug 17, 2015

RT @Inc: The founders of SoulCycle, Method and American Giant on how to build a brand people love

How to Grow up and Make Grownup Decisions — The announcement of the Inc. 500 every year is one of those events that make you feel that America is a great country. What other response is there to stories like that of David Glickman, whose startup Ultra Mobile tops the 2015 list with growth of 100,849 percent over three years?

How to Become Inc.'s 'Company of the Year'

Jul 27, 2015

Wanna be @Inc's company of the year? EIC @EricSchurenberg, founders of @Airbnb, @Evernote, @Zumba share their advice:…

Jul 27, 2015

RT @DevinRogerino: Founders of @Airbnb @evernote & @zumba on becoming Inc.’s 'Company of the Year' watch more:… http…

How They Do It in Flyover Country — While we were working on this issue of Inc., I took a couple of days out of the office to moderate a panel at a startup week in Fort Collins, Colorado. I was happy to do it. Some publications seem to think entrepreneurship is practiced only in California, New York City, and Boston.

How to End World Poverty (and Beat Amazon) — A lot of people are out to change the world, and a good many of them are entrepreneurs. After all, if you're not convinced you're doing something great, there are much easier paths to choose in life than entrepreneurship. Even so, most of the business owners I meet deny they're doing anything special.

Inside Story: Inc.'s 'How I Did It' Issue — I had coffee on a recent morning with an entrepreneur, as I often do. What struck me about this founder, an enthusiastic Ohioan named Austin Allison, was how unremarkable his remarkable story was. He is CEO of dotloop, a maker of cloud-based software that streamlines the maddeningly slow dance of documentation that accompanies any home sale.

Born Leaders or Idea Machines? — Picture an entrepreneur. What comes to many people's minds is a sort of mad scientist of business creation--a person naturally exploding with new ideas about how to make a buck. That may be part of the story, but you know ideas alone don't build companies. Building takes leadership, and leadership takes continuous, counterintuitive, ego-minimizing work.
More Articles →
Feb 08, 2016

@JerseyJustice1 Our reaction to the recent disclosures about Dan Price and Gravity Payments.

Feb 08, 2016

New @Inc: How This Brooklyn Wasteland Is Becoming the Center of the Fashion Industry

Feb 07, 2016

New @Inc: 5 Ways to Promote Your Service on The Internet

Feb 06, 2016

New @Inc: How Indiegogo Is Expanding Beyond Crowdfunding To Empower Entrepreneurs

Feb 04, 2016

New @Inc: The Startup That Could Save You From One Very Boring and Time-Consuming Task

Feb 02, 2016

New @Inc: How to Say You're Sorry at Work (And In Life)

Jan 31, 2016

New @Inc: The Top 14 Conferences for Entrepreneurs to Attend in 2016

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