Erin Bury on Muck Rack

Erin Bury

Toronto, Ontario
Marketing Director
As seen in:  BetaKit
Covers:  emerging technology, innovation, startups
Doesn't Cover: product reviews, startup accelerators

Managing Director @88Creative. Formerly @BetaKit/@Sprouter. @Marketing_Mag 30 Under 30. @FinancialPost columnist. CTV News tech expert. Retweeted by Oprah.

Erin Bury's Biography

Erin Bury is the Managing Editor at BetaKit. A journalism graduate, Erin has covered startups and technology for over three years in publications including Sprouter Weekly, The Globe and Mail, Business Insider, Mashable, and VentureBeat. She also writes a regular startup column for the Financial Post. Before BetaKit Erin worked as Director of Content & Communications at Sprouter from its launch in 2009 until its acquisition by Postmedia Network Inc ...

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How young entrepreneurs are building businesses by solving their grandparents’ problems — For an entrepreneur to be successful, it is imperative to find a market with lots of opportunity for growth. In many parts of the world, including Canada, elder care is one of those markets. The baby boomer generation is aging, with the number of seniors set to almost double by 2036, to 25 per cent of the total population, the Canadian Medical Association reports.
Nov 11, 2015

How young entrepreneurs are building businesses by solving their grandparents’ problems

Should You Upgrade to the iPhone 6S this Friday? — When Tim Cook first debuted it I think the audience was wondering what all the fuss was about -- after all, similar to past "S" models it has the same form factor as the iPhone 6.

5 Big Announcements from the Apple Launch Event — By now the dust has settled from Apple's launch event on Wednesday, and you've probably had a chance to read the recaps from the two hours worth of announcements. Based on the live Twitter stream and the post-event recaps, there are a few things everyone can agree on: first, the media had it pretty spot-on in their predictions for the event.

8 Personal Finance Lessons Every Student Should Learn — Like many Canadian teens, I grew up not learning about basic household budgeting, so when I went to university for the first time I was a little lost. I made mistakes. I got into debt. I spent more than I had.

We're Hiring: Digital Account Coordinator — Posted on July 29, 2015 by Erin Bury Love Le Gourmand cookies and digital marketing? Then you could be our brand spankin' new digital account coordinator! Read on for details. Who we're looking for: While we care about things like past work experience and your social media prowess, what we're really looking for is someone ambitious, resourceful, and creative.

When Celebrities as Brand Ambassadors Makes Sense — Celebrity endorsements are as old as the advertising industry itself. But in the past few years a new type of celebrity endorsement has emerged: we've moved from celebrity as spokesperson to celebrity as "global brand ambassador," someone who aims to raise the global profile and is an ongoing evangelist for the brand.

Nine Career Lessons I Learned Before 30 — Naturally as I approached 30 I reflected on my career thus far, and the path that led me here. Here are the things I've learned over eight years of building a career -- hopefully some of them resonate and help you as you're building you own.

How this entrepreneur plans to help you eat healthy in 2015 — Aside from being financially responsible and exercising more, eating healthier is one of the most common New Year's resolutions. For Abigail Keeso, eating healthy is the easy part - her New Year's resolution was to become a first-time entrepreneur, with the launch of healthy eating platform That Clean Life.

Why the New Generation Is Turning Away From Facebook — Posted: It seems like every week there's a new headline decrying the fact that teens are flocking from traditionally older social networks like Facebook to new apps that don't run the risk of mom liking everything they post.

Should you hire in-house or outsource? Here’s how to decide — When you're building a small business, one of the biggest questions you face is how you should grow your team. When it comes to building out core competencies, should you hire someone in-house or outsource to a freelancer, consultant, or agency?
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