Erin Griffith on Muck Rack

Erin Griffith Verified

NYC
Tech Writer, Fortune.com — Fortune
Covers:  business strategy, tech ipos, venture capital, apps, e-commerce companies, startups, new york city tech, adtech, social media, funding rounds, fundraising, investing trends, the occasional fun randomness, startup trends
Doesn't Cover: advertising case studies, ad campaigns, news our competitors have already covered

I write about tech, startups, VC + business for Fortune. | subscribe: t.co/GItHzEFRgC | photo by @billwadman

Buy This Book Before You Buy Facebook: A PandoDaily Expert Guide To The Internet's Most Talked Ab...

Buy This Book Before You Buy Facebook: A PandoDaily Expert Guide To The Internet's Most Talked Ab...

Have you ever used a typewriter?

Not professionally...

What's the funniest news-related #hashtag you've seen?

Recently the #muslimrage backlash was fairly hilarious

What tools and software do you use to do your job?

Android (yes Android) phone, Macbook air, Google Docs, Skype, Wordpress

Casper mattress raising huge venture round (Exclusive)

fortune.com — Casper Sleep, a New York-based mattress startup, is finalizing a large new round of funding that would value the company at more than $500 million, Fortune has learned from multiple sources. Institutional Venture Partners recently agreed to lead the Series B round, which is structured as a $55 million raise at a $500 million pre-money valuation.

"The Netflix of X:" How startup jargon has evolved

fortune.com — You don't hear it as much now (save for Pley, the new "Netflix for Legos"), but five years ago plenty of companies piggy­backed on Netflix's revolutionary subscription rental model, invoking its name for everything from fashion to videogames. The Uber of X The phrase describes any service that can be summoned to your doorstep with a tap of your smartphone.

TheLadders nearing a sale

fortune.com — TheLadders, a job site started in 2003, is nearing a sale, according to sources familiar with the situation. The company hired an investment advisor after receiving inbound interest; letters of intent in the ballpark of $75 million are expected this week. Bidders include executive search firms Korn Ferry and Heidrick & Struggles.

Spotify takes on YouTube, Snapchat with video content

fortune.com — Spotify announced on Wednesday a spate of updates to its music streaming app that take the company far beyond selling only music. Called "Spotify Now," the company's new service will offer videos and podcasts. The goal, founder and CEO Daniel Ek said during a press conference in New York, is keeping users happy.

Why a Yahoo-AOL Merger Didn't Happen

fortune.com — A merger between AOL and Yahoo, two classic, ad-driven Internet stalwarts that have struggled to return to their early dominance, was the stuff loud-mouthed shareholders dreamed of. When the rumors of an acquisition sprung up late last year, the armchair analyses ricocheted around the Web, spelling out the upside of the merger.

Why Marissa Mayer didn't want to merge with AOL

fortune.com — A merger between AOL and Yahoo, two classic, ad-driven Internet stalwarts that have struggled to return to their early dominance, was the stuff loud-mouthed shareholders dreamed of. When the rumors of an acquisition sprung up late last year, the armchair analyses ricocheted around the Web, spelling out the upside of the merger.

In conversation with: Adam Cahan, head of emerging products, Yahoo

fortune.com — Last month, at an elaborate NewFront party at New York City's Lincoln Center, Yahoo unveiled a spate of new video shows featuring supermodel Naomi Watts, comedian Joel McHale, actress Rosario Dawson, American Idol 's Simon Cowell, and newscaster Katie Couric. The company declared that video was Yahoo's next big growth engine.

Facebook IPO: How the company overcame the disaster

fortune.com — From the technical glitches to the mobile guidance controversy, it would be difficult to characterize Facebook's IPO, which occurred three years ago today, as anything but disaster.

Pinterest marketing partner Ahalogy raises cash

fortune.com — Popular social network Pinterest is worth a reported $11 billion, but it only recently began making money through advertising. And just like when Facebook and Twitter began to monetize, a whole ecosystem of platforms and software tools has sprung up to serve Pinterest advertisers. One such provider of software tools: Ahalogy, a Cincinnati, Ohio-based startup.

Facebook signs nine publishers to Instant Article

fortune.com — Today Facebook unveiled its long-anticipated program for media companies to publish their stories directly to its platform, rather than on their own sites. Called "Instant Article," it is available first on the iPhone. In the U.S., The New York Times, BuzzFeed, NBC, The Atlantic, and National Geographic are participating.
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May 29, 2015

@zseward SCOOP here is why people are tweeting about scoops (i think? i'm also late to this conversation) tktk.gawker.com/your-scoop-doe…

May 29, 2015

@jginfla @dmac1 @Casper clearly have many happy customers! problem is, none will be repeat buyers



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