Erin Griffith on Muck Rack

Erin Griffith Verified

Tech Writer, — Fortune
Covers:  business strategy, tech ipos, venture capital, apps, e-commerce companies, startups, new york city tech, adtech, social media, funding rounds, fundraising, investing trends, the occasional fun randomness, startup trends
Doesn't Cover: advertising case studies, ad campaigns, news our competitors have already covered

I'm a writer at Fortune. | subscribe: | photo by @billwadman

Buy This Book Before You Buy Facebook: A PandoDaily Expert Guide To The Internet's Most Talked Ab...

Buy This Book Before You Buy Facebook: A PandoDaily Expert Guide To The Internet's Most Talked Ab...

Have you ever used a typewriter?

Not professionally...

What's the funniest news-related #hashtag you've seen?

Recently the #muslimrage backlash was fairly hilarious

What tools and software do you use to do your job?

Android (yes Android) phone, Macbook air, Google Docs, Skype, Wordpress

Johnson & Johnson and PCH help medical hardware startups — Johnson & Johnson has partnered with PCH, a San Francisco hardware specialist, to help startups create innovative health care devices. The deal pairs two subsidiaries of the companies, Johnson & Johnson Innovation and PCH Access, both of which aim to help startups navigate their respective industries, health care and hardware manufacturing.

Instagram, Twitter and Pinterest users ignore the ads — In recent months, it feels like the advertising world's worst fears have erupted into a full blown panic. Use of ad blockers is running rampant (last week, Howard Stern introduced ad blockers to a whole new mainstream audience). Click fraud is even more rampant. Fears of cord cutting have finally begun to affect media stocks.
Aug 27, 2015

RT @mdeziel: Instagram posts from brands created interactions with 4.2% of a brand’s followers in 2014. This year, just 2.2%…

When unicorn companies want more than cash — In recent years, even some of the most scorchingly hot startups have grown hesitant to brave the transition to public markets. They've been staying in the nest well past infancy, achieving a sort of sheltered adolescence, ­trading the traditional IPO for multiple helpings of private capital.

PCH CEO Liam Casey is the China fixer — His name isn't well-known in elite business circles, but in the tech hardware scene, Liam Casey is "the guy." He's the one you call for a factory connection, the guy you hire for your packaging design, and the one you ask about FedEx negotiations. All you have to do is find him.
Aug 24, 2015

wanted to write this profile for a long time: Meet the tech industry’s China fixer…

Aug 24, 2015

RT @eringriffith: wanted to write this profile for a long time: Meet the tech industry’s China fixer…

Aug 24, 2015

RT @eringriffith: wanted to write this profile for a long time: Meet the tech industry’s China fixer…

Aug 24, 2015

RT @eringriffith: wanted to write this profile for a long time: Meet the tech industry’s China fixer…

Aug 24, 2015

"Factories in China simply manufacture and ship items directly to consumers after they’re ordered."…

Show 9 more tweets from Robin Wauters, Katie Fehrenbacher and others...

ZocDoc valuation hits $1.8 billion — Over a year ago, ZocDoc filed paperwork to raise a large new round of funding which granted the doctor's appointment services company at more than $1 billion, as first reported by Fortune. Finally, the company has closed the round.

Facebook is No. 10 on Fortune's Fastest Growing Companies List — Facebook has joined Fortune's list of the Fastest Growing companies at No. 10. It's the first year the social network is eligible, since it has only been publicly traded for three years. In that time, Facebook's revenue grew by 51%. For that, the company can thank an astonishing transition to mobile advertising.

Kik worth $1 billion with Tencent investment — Messaging app Kik has joined the so-called unicorn club with a $1.35 billion valuation in its latest round of funding. The Waterloo, Ontario-based company has raised $50 million, the Chinese Web portal company which owns WeChat, another messaging service.

Vox raises $200 million from NBCU — Until recently, $300 million was the highest valuation that digital media companies aspired to. That's around the price AOL paid for the Huffington Post. Subtract $100 million, and you're in the ballpark of what what NBC Universal paid for Daily Candy and what Turner paid for Bleacher Report.
Aug 12, 2015

why this wave of digital media companies is so much more valuable than the first wave…

Google Alphabet: Should Facebook do the same thing? — When Google dropped its bombshell restructuring announcement Monday evening, it was initially seen as a joke. Commenters on CEO Larry Page's blog post suspected the site had been hacked. But over next day, the business world's commentators, analysts and explainers banded together to create a consensus about the shake-up: Alphabet, the new holding company's name, frees up Google to " dream big beyond search" the New York Times announced.
Aug 13, 2015

In which @eringriffith also asks if Google's HQ will become the "Alphaplex": Why Facebook should restructure too:

Aug 12, 2015

The best minds of my generation are thinking about how to make people click ads. That sucks.

Aug 12, 2015

Why Facebook should go full Alphabet, all Allcaps perhaps via @Eringriffith

Show 1 more tweet from Jonathan Vanian

Birchbox co-CEO Hayley Barna is out — As is common with startups, the identity of subscription cosmetics company Birchbox is closely linked to its founders. Katia Beauchamp and Hayley Barna co-founded the company in 2010, running it as co-CEOs. But Fortune has learned that the arrangement quietly changed in recent months: Barna is no longer co-leading the company.
Show 13 more tweets from Daniel Roberts, Claire Zillman and others...
More Articles →
Aug 28, 2015

either they live under a rock, or they give zero shits about getting caught. (then why not just openly cheat on a regular dating site?)

Aug 28, 2015

craziest thing in this Ashley Madison investigation is that dudes are STILL USING THE SITE…

Aug 28, 2015

@joshsternberg it's when you're the first person to blurt out an idea that everyone else will inevitably have

Aug 28, 2015

here's a new term that no one should ever use: "think-clusive"

Aug 26, 2015

@gjain Yes, in a lot of ways this reminds me of graph search, which didn't really work

Aug 26, 2015

@gjain that was my thought too. But Google Now seems like a promising solution to that problem?

Are You a Journalist?

Make a Portfolio

Create a free Muck Rack account to customize your profile and upload a portfolio of your best work.