Gabriel Beltrone on Muck Rack

Gabriel Beltrone Verified

Staff Writer — Adweek

Contributor to @adweek and @adfreak.

Russell Westbrook Gets the Best Hype Man Ever in Bravado-Packed Jordan Ad — The new Air Jordan XXX sneakers on Russell Westbrook's feet might actually be spaceships, a new commercial suggests-so everyone should probably get out of his way.
Feb 09, 2016

Well done. @russwest44 Gets the Best Hype Man Ever in Bravado-Packed @Jumpman23 Ad

Rich Silverstein Discusses the Creative Pitch That Brought the Super Bowl to San Francisco — San Francisco used legendary football coach Bill Walsh's famous West Coast offense to help win its bid to host this year's Super Bowl, according to a new video featuring ad giant Rich Silverstein.

Man Creates Obnoxious Robot to Trick Telemarketers in Brilliant Quest for Revenge — One devious genius has created a robot to string telemarketers along-and the results are comedy gold. Fed up with unwanted calls, telecom professional Roger Anderson programmed software-which he cheekily named the Jolly Roger Telephone Co. -to converse with the callers in the most infuriating way possible.

Ad of the Day: A Syrian Child Refugee's Real Ordeal Becomes a Storybook Nightmare — A heartbreaking new animation from Unicef calls attention to the plight of the millions of children suffering in the Syrian refugee crisis. "Malak and the Boat," a two-minute video, tells the story-in her own words-of a 7-year-old girl crossing the Mediterranean to escape civil war.
Feb 03, 2016

Ad of the Day: A Syrian Child Refugee's Real Ordeal Becomes a Storybook Nightmare

Keyboard Cat and Other Real-Life Shelter Pets Star in These Adorable Adoption Ads — Celebrities star in a new PSA campaign to increase pet adoption, with a slight twist: The stars in question are two dogs and a cat, all shelter animals before their respective rises into the spotlight.
Feb 02, 2016

Keyboard Cat and Other Real-Life Shelter Pets Star in These Adorable Adoption Ads

Tesla Electrifies a Charred World in Automaker's Latest Striking Fan-Made Ad — The breathless Tesla spec ad parade continues. In 2014, there was the car-as-kid's-spaceship spot, made by fans. Last year, we learned that Teslas are actually made of fireflies, in another video created independently from the brand. And now, a new team of filmmakers-again, working on their own-has cast the electric auto company as a hero riding into a bleak, colorless, oil-soaked Dust Bowl dystopia.
Jan 29, 2016

RT @Adweek: Tesla electrifies a charred world in automaker's latest striking fan-made ad.

A Ground Beef Company Just Made This Random but Pretty Hilarious 'Like a Girl' Parody — P&G's Always scored a smash hit with "Like A Girl." Now, that women's empowerment campaign has a new parody-about the expectations society puts on hamburgers. Ground meat purveyor Schweid & Sons is out with an video-from Night Agency-that cribs its format from "Unstoppable," the second big commercial in the Always effort to break down limiting definitions of femininity.
Jan 28, 2016

This ground beef company's "Like a Girl" parody is way better than I was expecting.

Ad of the Day: McDonald's Says Just Thinking About Its Food Will Help in a Bear Attack — If you're attacked by a bear while changing a tire on an icy road, McDonald's suggests hiding in your car, closing your eyes and going to your happy place-which might include dreaming of a fast-food sandwich. So says one of three new ads from TBWA\Paris promoting the burger chain's new "American Winter" line as a sort of extreme comfort food.

Agency Vows to Stop Objectifying Women in a Great Video Mocking Truly Egregious Ads — One agency is promising to quit one of advertising's worst habits-objectifying women. Manhattan-based Badger & Winters is making its case with a new video, titled "We Are #WomenNotObjects." The two-and-a-half-minute clip features women holding up extreme-but sadly common-examples of sexist ads, while offering dry critiques of what they literally convey.
Jan 26, 2016

RT @AdFreak: Agency vows to stop objectifying women in a video that mocks truly egregious ads.

Jan 26, 2016

Agency Vows to Stop Objectifying Women in a Great Video Mocking Truly Egregious Ads

Diet Dr Pepper's Prince Look-Alike Is Sweet-Talking All Over Your House in New Ads — Diet Dr Pepper's fabulously dressed miniature singing mascot is back for a second round of commercials ... and they're still pretty sweet. Justin Guarini, best known as the runner-up in the first season of American Idol, plays Lil' Sweet in the campaign from Deutsch, which launched with two ads last year.
More Articles →
Nov 24, 2015

RT @nudd: Watching Katy Perry's H&M ad is "like getting punched in the face with a fistful of glitter," says @gabrielbeltrone.…

Dec 10, 2013

.@nudd's annual 10 best ads list, nice balance of viral hits and exceptionally well-produced spots

Dec 10, 2013

@rhettandlink thanks for writing a fun song, and reading, and tweeting. (Sent, of course, from my phone). Cc @Adweek

Dec 09, 2013

@eringriffith good times - thanks again for the intro. @SandersAK thanks for the coffee and the chat - looking forward to more soon.

Oct 02, 2013

@EranEyal hey, thanks for the heads up, working on sorting it out.

Sep 30, 2013

Coke loses laurels as world's top brand, slipping to third behind Apple and Google. by @chris_heine

Sep 17, 2013

"[VW] must have figured enough of the target market was soaking up MTV in the mid-1980s to make this worthwhile."

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