Issie Lapowsky on Muck Rack

Issie Lapowsky Verified

New York, NY
Staff Writer — Wired
As seen in:  Wired, CNN, Slate, Inc., Business Insider

Staff Writer for @Wired

Entrepreneurs embrace startup factory model.

slate.com — This article originally appeared in Wired. The startup world is driven by a familiar formula: You get an idea, you build a product based on your idea, you start a business to sell your product, your business succeeds-or, more likely, it fails-and you start all over again, looking for a...

The Next Big Thing You Missed: Tech Superstars Build 'Startup Factories'

wired.com — Lately, however, a new formula has begun to take hold, one that challenges the very idea of how a business should be built. It plays out quite differently: you start a business, your business experiments with lots of ideas, many ideas fail but some succeed, you turn these ideas into new businesses, and the formula repeats on its own.

Aereo May Be Dead, But Internet TV Will Live On

wired.com — It's a sad day for Aereo and all those who believed in it. The startup, which allowed people to stream live broadcast television to their computers and mobile devices, has filed for Chapter 11 bankruptcy, just months after shutting down operations.

Google Launches Contributor To Reinvent the Way We Fund the Web

wired.com — The web is funded by ads. But so many people hate seeing them, and they often resent all the data tracking that props them up. It's a clash that has become a major pain point for news websites and other publishers.

Taxi-Hailing App Flywheel Expands to Help Cabbies Fight Big Bad Uber

wired.com — Rakesh Mathur is the newly appointed CEO of a startup that markets itself as Uber without the assholes. And that means he's having a very good week. After the website Buzzfeed published a story saying an Uber executive had discussed the idea of investigating journalists who were critical of his ride-sharing company, Uber looks more asshole-ish than ever, and Mathur's startup, Flywheel, is ready to reap the benefits.

An App That Helps Retailers Steal Each Other's Customers

wired.com — Holiday shopping, that happy American pastime, seems to get a little more cutthroat with each passing year. Those already insane 4 a.m. door-buster deals have now given way to retailers opening up on Thanksgiving night.

'Viber' Messaging App Now Lets You Peek in on Celebrity Chatter

wired.com — Talmon Marco, founder and CEO of the messaging and voice call app Viber, knows this all too well, and that's why his company is introducing what it calls Public Chats, a new Viber feature that makes it easier to see what our favorite celebrities and public personalities are chatting about.

Facebook Developing 'Facebook at Work' Service, Says Report

wired.com — Facebook is apparently testing a product called Facebook at Work, designed to let people, well, use Facebook at work. According to anonymous sources speaking with The Financial Times , the new service would be completely separate from Facebook's consumer product.

New Social Network Is a Lot Like LinkedIn, Only Actually Useful

wired.com — WeWork is red hot. Offering co-working spaces where startups and freelancers can feel like they're part of something larger, it's valued at $1.5 billion, and it's on track to triple membership within the next 12 months. But it wants more. On Monday, the four-year-old company expanded its large and growing footprint even further with a new social network.

Brown university professor-founded company turns avatar estimate models into custom design platform.

slate.com — This article originally appeared in Wired. The story of this startup begins with a murder. Back in 2006, at Brown University, professor Michael Black was investigating a homicide through what's called computer vision. The Virginia State Police had asked him to use his computer science skills to make sense of a...
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Nov 27, 2014

Pro tip: if your pr pitch begins with "I know it's Thanksgiving, but..." You've already lost.

Nov 24, 2014

@BowlersDesk Hi Matthew - sorry I missed you! Hopefully another time.

Nov 21, 2014

Sad news about @Aereo's bankruptcy filing, but at least it's left a mark on the changing television industry: wired.com/2014/11/aereo-… @WIRED

Nov 20, 2014

Stellar timing. @FlywheelNow expands, marketing itself as the “the no-surge, non-asshole alternative" to Uber wired.com/2014/11/flywhe… @WIRED

Nov 20, 2014

Fascinating story by @daveyalba on apps that treat bipolar disorder and schizophrenia: wired.com/2014/11/mental… @WIRED

Nov 20, 2014

Ok fine, I guess you can take Thanksgiving off @serial, but I'm still going to be a little mad about it.

Nov 17, 2014

"Willow: Because living." This interview with Will Smith's kids is crazy pants. gawker.com/every-single-t…

Nov 17, 2014

"It's not just in the interest of immigrants to fix the system: It's in the interest of all Americans." lat.ms/1uouFaJ @latimes

Nov 13, 2014

RT @Techmeme: DOJ collecting data from thousands of cellphones through phony cell towers deployed on planes online.wsj.com/news/article_e… techmeme.com/141113/p36#a14…

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