Jack Neff on Muck Rack

Jack Neff Verified

Reporter — Advertising Age

Write for Advertising Age. Opinions expressed here don't necessarily reflect those of Ad Age, or, particularly in cases of retweets and sarcasm, even myself.

The New Ford Mustang Is Too Cool for Your Fave '70s Ballad

adage.com — Every weekday, we bring you the Ad Age/iSpot Hot Spots, new and trending TV commercials tracked by iSpot.tv, a company that catalogs, tags and measures activity around TV ads in real time. The New Releases here ran on TV for the first time yesterday.

Four Ways to Turn Up the Volume This Music Festival Season

adage.com — Sponsored Post: Mobile, Social and Experiential Marketing Are Music to Millennials' Ears Peace, love and an audience of captive millennials - that's the theme of this year's summer music festival season, which is already in full swing. Last year, a staggering one in five millennials attended a music festival, with many paying top dollar and traveling long distances to see their favorite artists.

P&G, Church & Dwight use high and low end laundry strategy

adage.com — P&G Goes a Bit More For Value While Church & Dwight Ventures Slightly More Upscale Laundry products long seemed relatively recession-proof. After all, people had to do laundry, right? Not necessarily. The Great Recession proved people really could - and did - use less detergent, or at least spend less for it.

As P&G Regains U.S. Diaper Lead, Huggies Gains in China

adage.com — Huggies, Pampers Look to Capitalize on Data About Who Wears the Pants After a decades-long climb, Procter & Gamble Co. regained share leadership over rival Kimberly-Clark Corp. in U.S. diapers in late 2013 and has been growing it since.

Dollar Shave Club Takes Swipe at Hair Care

adage.com — Looking to Double Sales This Year, Marketer Goes After Another Men's 'Problem' Dollar Shave Club, as it continues slice away at established razor brands, is taking a swipe a vast new market - hair care.

Ad Age Digital Conference Explores Viewability, Data, More

adage.com — Actress Rosario Dawson Keys On Connecting Celebrities and Brands What are the hot-button issues in the post-digital landscape? We let you tell us. We surveyed nearly 500 Ad Age members and will debut the findings at the Ad Age Digital conference kickoff Tuesday morning, April 14 th.

Mobile Reshapes Shopper Data

adage.com — Phone-Wielding Consumer Panels Provide Accountability For all the talk about shopper marketing in recent years, much of the impact remained shrouded in mystery for marketers -- including how people really responded to their offers, how well retailers implemented their promotional plans, and even basic sales results.

To Battle Isis' Message, We'll Need Compelling Content

adage.com — One of the great deceptions foisted on our society is that people around the world are anxious to embrace democracy and our way of life if only they are given the opportunity.

Enter Ad Age's 2015 Cover Competition for Young Creatives

adage.com — See Your Design on the Cover of Ad Age and Win a Trip to the Cannes Lions Festival Advertising Age is once again inviting young creatives from everywhere in the world to design a cover for Ad Age's Cannes Issue, and will send the winner to the Cannes Lions International Festival of Creativity in June.

Samsung in Talks With Marc Mathieu From Unilever

adage.com — CPG Giant's No. 2 Marketer Would Fill Vacancy Left by Todd Pendleton As Samsung revamps, it's pilfering talent from major consumer products companies. The Korean conglomerate is in talks with Marc Mathieu, the number two marketer at Unilever, to become its top creative officer, according to executives familiar with the decision.
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Mar 26, 2015

That's alright. That's OK. They'll vacate this win someday. WVAvsUK #MarchMadness

Mar 21, 2015

RT @TaylorMade_AT: Kentucky Fan Hate List: 1. Christian Laettner 2. Octavius Ellis 3. Compliance Officers

Mar 21, 2015

Universal opponent fan chant to use against UK: "That's alright. That's OK. They'll vacate this win someday." #MarchMadness

Mar 19, 2015

Study Re-Affirms Long-Term Sales Impact of TV Ads, But Suggests Small Players May Do Better lnkd.in/b_htdmx

Mar 19, 2015

youtube.com/watch?v=U8gvxo… via @youtube But the Flyers did win despite temporary loss of face and pants.

Mar 18, 2015

Looks like Dayton will not be this year's Dayton. My bracket is already screwed.

Mar 17, 2015

Robots, 'Facial Coding' and Instant Focus Groups: Unilever Wants Better Metrics Faster and... lnkd.in/eucvuuj

Mar 14, 2015

"I agree they're flushable. Golf balls are flushable. But it's not a good idea." via @nytimes nytimes.com/2015/03/15/nyr…

Mar 13, 2015

Yo, Ms. Consumer, I left you "a tiny, personal gift." adage.com/article/digita…

Mar 12, 2015

Cuba attempts to undermine US by disrupting fantasy baseball with flood of talent -- rotoworld.com/player/mlb/827… via @rotoworld_bb

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