Jack Neff on Muck Rack

Jack Neff Verified

Reporter — Advertising Age

Write for Advertising Age. Opinions expressed here don't necessarily reflect those of Ad Age, or, particularly in cases of retweets and sarcasm, even myself.

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Energizer Split-Off Company Edgwell Has Hummingbird Logo

adage.com — Split of Company Gives Rise to Edgewell's New Avian Logo The Energizer Bunny has given birth to a hummingbird. The tiny avian will be the logo of a new company to be born from Energizer Holdings later this year. Technically, it's the other way around.

Can Ads on Stamps Reduce Post Office Debt?

504939-app1.adage.com — Back in 1986, an outfit in Houston called American Discount Stamps figured out a legal way to connect advertising to U.S. postage stamps. Or at least its founder thought he did. The company bought first-class stamps directly from the Postal Service for the going rate of 22¢ each.

J&J and Tylenol Have a New Take on Norman Rockwell's America

504939-app1.adage.com — Campaign Shows Asian, Lesbian and African-American Families Around Table What would a Norman Rockwell family look like today? Johnson & Johnson's Tylenol has an answer in its new ad campaign, which is obviously far more diverse than the white, middle-class gathering featured in the iconic "Freedom from Want" painting of 1943.

Young Marketers on Why Flying Solo Doesn't Work

504939-app1.adage.com — The star power of the "Mad Men" days of advertising is long gone, and today's ad practitioners, pushed by the fragmentation of media, the speed of digital, a deluge of data and a need for diversity, are "probably the most collaborative generation of marketers in history."

DirecTV Starts Spanish-Language Video Streaming Service

504939-app1.adage.com — DirecTV, the largest U.S. satellite TV service provider, has introduced a Spanish-language web streaming service called Yaveo in a bid to draw viewers who spend more time viewing content online. Yaveo costs $7.99 a month and a DirecTV satellite subscription isn't required, the company said in a statement today.

Creativity Awards Report 2014

504939-app1.adage.com — Who's the winningest of them all? We present the industry's most creatively celebrated advertisers, agencies, campaigns, creatives, production companies, directors and more in our 2014 awards report.

Where's the Breach? Obama Leaves Out Domestic Data Issues

504939-app1.adage.com — President Obama Called for Laws to Guard Against Cyber Attacks and to Protect Kids' Data Prognosticators reading the government's privacy-policy tea leaves expected President Barack Obama to make specific mention of a national data-breach notification law during last night's State of the Union Address.

Nascar Driver Carl Edwards Talks Tires With Goodyear

adage.com — Every weekday, we bring you the Ad Age/iSpot Hot Spots, new and trending TV commercials tracked by iSpot.tv, a company that catalogs, tags and measures activity around TV ads in real time. The New Releases here ran on TV for the first time yesterday.

Coke to Promote Bottle's Centennial With Global Campaign

adage.com — Effort Will Show Continued 'Improving Quality' of Ads, CEO Says Coca-Cola will mark the 100th year of its iconic bottle with a global ad campaign in more than 100 countries, executives said Friday. "These ads actually have tested very well and demonstrate our commitment of improving the quality of our ads," Coca-Cola Co.
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Feb 27, 2015

As atty general, maybe you shouldn't talk about extra-judicial killings. Good luck with that private gig abcn.ws/1wpMpQH via @ABC

Feb 22, 2015

RT @dougspak: The cost of a :30 Farmers Insurance commercial just went up about ten fold. Congrats JK. Well deserved for an incredible performance....

Feb 22, 2015

Has an actor in an ongoing ad campaign ever won an Oscar before?

Feb 20, 2015

Fifty shades of doubt: Church & Dwight hikes digital, but CEO wonders what all those hits are worth. lnkd.in/dDmjkQk

Feb 18, 2015

CPG marketers: You've been warned. Google has its eye on your space with digital deodorant solutions. lnkd.in/bMPyWck

Feb 13, 2015

Huggies turns to Pandora and Barry White to encourage baby making adage.com/article/cmo-st…

Feb 12, 2015

Origins Embraces 'Quarter-Life Crisis' to Sell Anti-Aging Cream to 20somethings adage.com/article/cmo-st… What a drag it is gettin' old

Feb 11, 2015

Chronic Fatigue Syndrome Gets New Name @nytimes Cuz systemic exertion intolerance disease sounds WAYT better. well.blogs.nytimes.com/2015/02/10/chr…

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