Jim Cooper on Muck Rack

Jim Cooper Verified

New York
Executive Editor — Adweek
As seen in:  Adweek

Editorial director, Adweek. Proud dad, angler, snowboarder, rider, rower, runner, struggling early adopter, visualist. Instagram at @instaagar

Fred Levron Goes From Ogilvy in Paris to CAA Marketing in L.A.

adweek.com — Specs Who Fred Levron New gig creative director, CAA Marketing Old gig executive director and creative director, Ogilvy & Mather, Paris. Age 36 You went from having a long title at Ogilvy to a very short one at CAA.

Jon Steinberg, CEO of the Mail Online, Discusses His British Invasion of Madison Avenue

adweek.com — Photo: Alfred Maskeroni Specs New gig: CEO, Mail Online, North America Old gig: President, COO, BuzzFeed Age: 37 Twitter: @jonsteinberg So how's the U.S. invasion going so far? Because the Daily Mail is a British company, there is a perception that Americans don't go to it.

L.A.’s Diverse Creative and Tech Culture Energize New Agency President

adweek.com — What's been your Goliath moment since becoming president? I think it's been really managing our growth while keeping our culture intact and thriving. The David&Goliath name is truly important and we really encourage our people to always be focusing on big challenges-so much so that we have a wall in our office where we have new employees create graphic representations of their personal Goliaths to challenge.

Jared Leto headlines Adweek L.A. Issue with roundtable at Funny or Die

adweek.com — More than any city in the world, Los Angeles defines creativity. It is shaped by a massive entertainment industry, storied creative agencies and a burgeoning maker and startup culture. But its creative energy also is driven by the powerful intangibles of optimism and renewal.

Jason Kint on Refocusing Digital Content Next

adweek.com — Photo: Alfred Maskeroni Specs Who Jason Kint New gig CEO, Digital Content Next (formerly Online Publishers Association) Old gig Svp, gm, CBS Interactive Sports Age 40 Twitter @jason_kint Why the name change for the association? We just thought it was time. We've had feedback over the last few years.

Interview With PepsiCo’s Javier Farfan: Blowing Up Genres and Producing Great Creative

adweek.com — Creating a new cultural fluency for a brand as large and diverse as PepsiCo seems like a tall order. But sitting across from the man charged with that task-a denim-draped, chill and focused Javier Farfan-in the company's New York offices, it takes on a clear mandate.

(RED) Makes Real Change in the Fight Against HIV/AIDS

adweek.com — To underscore the importance of cause marketing, Adweek has launched Brand Save, our first endeavor dedicated to the common good.

Adweek's Busiest Advertising Week Ever: The Clio Awards, Brand Genius and Brand Save, a New Honor for Cause Marketing

adweek.com — Advertising Week kicks off in New York today, as does one of the most ambitious weeks in Adweek's history. Along with the jam-packed agenda of the annual industry gathering-the panels, the parties, the coffee meetings and, yes, the cocktails-we mark the 25th anniversary of Brand Genius Tuesday evening with a ceremony honoring the year's 10 best marketing executives and hosted by MSNBC anchor Mika Brzezinski.

With a Focus on College Sports, NFL, Hunting and Golf, Scout CEO James Heckman Is Building the ‘Yahoo for Men’

adweek.com — Photo: Alfred Maskeroni Specs Who James Heckman New gig CEO, founder and director of Scout Old gig Head of global media strategy at Yahoo Age 49 What's your mission statement for Scout? I don't feel it's an overreach to say we're building the Yahoo for men.

Introducing Isaac+

adweek.com — In an effort to expand Adweek Project Isaac's search for great inventive spirit, we partnered with KBS+ to create a new category that would welcome submissions from students. So with KBS+ as sponsor, Isaac+ was born.
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Mar 05, 2015

So smart and hopefully effective—Facial recognition technology used to fight domestic violence adweek.it/1Kt4bOx pic.twitter.com/AhGhWFtNhO

Mar 05, 2015

RT @Adweek: New stars, teams and sponsors signal soccer has staying power in the US: adweek.it/1wYP9oj pic.twitter.com/lBCinqqXGt

Mar 05, 2015

RT @tonymedia: Headline of the Day: "Man Burned by Food While Praying Can't Sue Applebee's" nbcphiladelphia.com/news/weird/Man…

Mar 05, 2015

Nabbed @soulcycle class in the city at lunch. Great, but not even close to as badass as @moducci #bxvl

Mar 05, 2015

RT @Adweek: Vince Vaughn and costars pose for idiotic stock photos you can have for free: adweek.it/1aK6bBS pic.twitter.com/fpQE7pWOYN

Mar 04, 2015

RT @Adweek: What will the 'slow TV' phenomenon look like if it comes to the US? adweek.it/18kBj9r pic.twitter.com/9PVVtkKx7m

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