Jeff Bercovici

Staff Writer, Forbes

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bur-KOH-vuh-see. Now you know.

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Update: Yahoo has Tumblr under a lockup, so the interest from Facebook & Microsoft is irrelevant for now. forbes.com/sites/jeffberc…

Tumblr In Talks With Yahoo; Facebook And Microsoft Also Said To Be Circling

forbes.com — David Karp. Image by Matthew Buchanan / Flickr via CrunchBase The Tumblr sweepstakes have begun. According to multiple reports (the first coming from All Things D). the social blogging site is in serious talks with Yahoo, which is looking to secure a strategic investment, partnership or even an outright acquisition.
Kraft is now selling Crack Barrel Cheese Sticks. You'd think they'd worry about people mishearing the name.
Whoops, wrong link on that last one. Tumblr's Karp on the danger of being "absorbed into a behemoth"" forbes.com/sites/jeffberc…

Tumblr In Talks With Yahoo; Facebook And Microsoft Also Said To Be Circling

forbes.com — David Karp. Image by Matthew Buchanan / Flickr via CrunchBase The Tumblr sweepstakes have begun. According to multiple reports (the first coming from All Things D). the social blogging site is in serious talks with Yahoo, which is looking to secure a strategic investment, partnership or even an outright acquisition.
Flashback: Tumblr's Karp told me he didn't want to be "absorbed into a behemoth" and "raided for talent & traffic." betabeat.com/2013/04/exodus…

String of Executive Departures Leaves a Leadership Vacuum at the Top of Tumblr

betabeat.com — Late Tuesday night, while most of New York City was "afk" enjoying the balmy weather, Tumblr CEO David Karp snuck a post onto the staff blog paying tribute to Storyboard--a team of journalists and editors assigned to "cover Tumblr as a living, breathing community." After gushing with pride over Storyboard's many accolades, Mr. Karp pivoted,...
Yahoo not alone in courting Tumblr; Facebook and Microsoft also said to be circling. forbes.com/sites/jeffberc…

Tumblr In Talks With Yahoo; Facebook And Microsoft Also Said To Be Circling

forbes.com — David Karp. Image by Matthew Buchanan / Flickr via CrunchBase The Tumblr sweepstakes have begun. According to multiple reports (the first coming from All Things D). the social blogging site is in serious talks with Yahoo, which is looking to secure a strategic investment, partnership or even an outright acquisition.
The first mover in e-magazines, @zinio, moves to a Netflix-like flexible subscription model. forbes.com/sites/jeffberc…

Zinio, First Mover In Digital Magazines, Moves To The Netflix Model

forbes.com — The so-called first mover advantage is really only an advantage if you don't get too far out ahead of your customer. Founded in 2001, the digital magazines company Zinio was arguably a good eight years ahead of its time.
AOL sold off its industry news sites while no one was looking. forbes.com/sites/jeffberc…

Don't Look Now But AOL Sold Off Its Industry News Sites

forbes.com — Image via CrunchBase Ever since they joined forces two years ago, Tim Armstrong and Arianna Huffington have been under the microscope, their every move dissected and critiqued. So it's impressive, in a way, that they were able to unwind one of their misadventures without attracting any notice.
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