Jeff Sonderman on Muck Rack

Jeff Sonderman

Arlington, VA
As seen in:  Poynter Online

Deputy director of the new American Press Institute (@AmPress) • Adjunct faculty @HoyaJournalism • Technology, research and ideas for journalism.

How people use Twitter in general — In general, all three core groups studied - Twitter users, non-Twitter users on social media and social media users overall - consume a good deal of news. In all, 77% of all social media users said they keep up with the news at least once a day, a number that was similar (76%) for non-Twitter ...

Twitter and breaking news — While people end up following news in general on Twitter and use the social network "to pass the time," the immediacy of using the network to track news in real time, as noted above, is one of the primary reasons that people say they use Twitter and the most common form of news that is ...

Who people follow and discover on Twitter — On Twitter consumers can discover new voices, authors, news providers and take following actions as a result. The survey tried to track those patterns by asking what kind of news sources people follow and what kind they had discovered. The findings reveal that, to a substantial degree, Twitter is a way that news consumers follow ...
Sep 01, 2015

Big takeaway from @AmPress: People who use Twitter use it a lot, use it for news (+sports) and use it on phones:…

How false information spreads and gets corrected on Twitter — One question some people have about the openness of the web, including social networks, is about navigating information that proves to be false. The survey probed Twitter users about that experience as well. The findings suggest that there is some self-correcting element to Twitter and to the web generally, born in part out of the ...
Sep 01, 2015

RT @JaneEliz: Twitter & the news, the social media odd couple. "Misinformation" chapter in new @AmPress report is my fave.…

Sep 01, 2015

RT @JaneEliz: Twitter & the news, the social media odd couple. "Misinformation" chapter in new @AmPress report is my fave.…

How people use Twitter to get news — How does Twitter change the way people get news? What kinds of thought leaders, journalists and organizations do people follow on the network? How are these Twitter followers different than those on other social networks? And how are people reacting to added elements on Twitter, such as advertising and promoted tweets?
Sep 01, 2015

RT @vivian: Kicked off this study while I was still at Twitter. Great data here from @AmPress on Twitter and news.…

Show 34 more tweets from Peter Sterne, Laura Davis and others...

The problem with retweets & how journalists can solve it — Every so often a journalist draws criticism for something he retweeted. And whether that criticism is justified or not, it discourages some journalists from using Twitter effectively. News organizations respond with policies urging staff to be careful. The Washington Post's guidelines tell reporters not to tweet anything that could be perceived as reflecting political bias or favoritism.

Use of generic photos can be dangerous for illustrating news stories — Maybe you have a Web CMS that requires an image to be associated with some stories. Maybe you just need some kind of image, any image, to color an otherwise gray slate of text. Whatever the reason, many news websites make use of generic images - either purchased stock images or reused file photos - to illustrate articles.
Aug 17, 2015

@Craigrodney As always, there’s an ethical slant around disclosure:… .. it’s a dangerous practice.

How these graduates feel about their work and the state of journalism — One question virtually everyone in media hears at one point or another is whether the world of journalism, with all the possibilities and disruption caused by technology, is getting better or worse. The survey asked a series of questions that probed this. The answers varied significantly depending on where people worked in the media, their ...
Aug 07, 2015

RT @AmPress: Journalism/comm grads think the biggest problem facing news is the flood of opinion and false information online

The needs, attitudes and experiences of people in media — A new study of communication graduates finds that people in many different industries - from commercial brands to government and think tanks - now produce what they consider journalism, and while they are pessimistic about the direction of news in general, most believe their own work in the last five years has gotten better.
Aug 06, 2015

RT @AmPress: From the report: 61% of journalists think the journalism they produce is better than five years ago

Aug 06, 2015

RT @Hermida: Many producing what they consider journalism do not work for news orgs, finds @AmPress #APJournoSurvey #AEJMC15

Aug 07, 2015

RT @JournoResource: New @AmPress survey: Only 35% of journalism/communications graduates do journalism and fewer work for news agencies.

Show 4 more tweets from Mike Rosenberg, Mike Rosenberg and others...

ONADC - the DC Area Online News Association Meetup Group — Join Jeff Sonderman and Tom Rosenstiel of the American Press Institute to discuss - as well as get feedback and direction on - a culture-based strategy for creating innovation in news organizations. A
Jul 29, 2015

You should join me at this Meetup (ONADC — A culture-based strategy for innovation). Check it out and RSVP!

Jul 29, 2015

RT @ihearttheroad: You should join me at this Meetup (ONADC — A culture-based strategy for innovation). Check it out and RSVP!

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