Advertising Age TV reporter. Reading nerd, food lover.

Viewability Data Drives Upfront Deal Crackle GroupM

adage.com — Agency Ups Investment In Online Service In Exchange For Promise of Viewability Crackle is experiencing a boost in upfront dollars by promising to provide viewability data to advertisers. GroupM is "substantially" growing its current business with Sony's online video service, and in turn, its clients will receive real-time, multiscreen viewability metrics from Crackle.

Now You Can Send 'Archer' Emojis Thanks to FX's Emoji App

adage.com — Do you often have ideas as great as Kitten Mittens, but when you go to share your genius idea via text message can't find the right emoji to express the elation? FX Networks has come to the rescue with emojis based on the cable channels original series.
Jul 29, 2015

Sometimes feel like Kitten Mittens? FX now has emojis inspired by shows like @alwayssunny and @archerfx adage.com/article/media/…

Jul 29, 2015

RT @adage: "Archer," "Always Sunny In Philadelphia," Receive Emoji Treatment bit.ly/1DPzriJ

La-Z-Boy's Spot Brings Soap Opera Drama To Last Night's Ads

adage.com — Every weekday, we bring you the Ad Age/iSpot Hot Spots, new and trending TV commercials tracked by iSpot.tv, a company that catalogs, tags and measures activity around TV ads in real time. The New Releases here ran on TV for the first time yesterday.

Ad Age Introduces Brand Summit in Los Angeles

adage.com — Reinvent Your Marketing Playbook Ad Age is introducing the Brand Summit in Los Angeles on Nov. 3 and 4. The event will feature top brand builders discussing how they've established a unique place in the market and are navigating the fast-changing media and consumer landscape.

Viacom Uses Jon Stewart's Farewell to Drive Ad Sales

adage.com — Cable Net Seeking $1.5 Million Commitment for Ad Package That Includes 30-Second Spot in 'The Daily Show' Jon Stewart's final farewell from "The Daily Show" could provide a much needed boost to ad revenue for not only Comedy Central but for Viacom's entire swath of cable channels.
Jul 29, 2015

RT @jpoggi: Commercials in Jon Stewart's final episode of @TheDailyShow is costing advertisers more than 10 times usual price. adage.com/article/media/…

Jul 29, 2015

Commercials in Jon Stewart's final episode of @TheDailyShow is costing advertisers more than 10 times usual price. adage.com/article/media/…

Jul 29, 2015

Commercials in Jon Stewart's final episode of @TheDailyShow are costing advertisers more than 10 times usual price. adage.com/article/media/…

Jul 29, 2015

RT @adage: Viacom uses Jon Stewart's farewell to drive ad sales across networks. bit.ly/1D8NNjp

Jul 29, 2015

RT @jpoggi: Commercials in Jon Stewart's final episode of @TheDailyShow are costing advertisers more than 10 times usual price. adage.com/article/media/…

Super Bowl Live Stream Will Now Air Same Commercials as TV

adage.com — CBS Is Selling TV and Digital Ads Together All the same Super Bowl commercials you see on TV will run during the game's live stream too for the first time next year. CBS, which will air Super Bowl 50 on Feb.
Jul 28, 2015

RT @adage: CBS to show all Super Bowl TV commercials in the live stream too, a first bit.ly/1D6CI2l

Jul 28, 2015

For the first time commercial time in the TV airing and live stream of the #SuperBowl will be sold together. adage.com/article/specia…

The Birds and Bees of Sandwiches? It's the Weekend's New Ads

adage.com — Every weekday, we bring you the Ad Age/iSpot Hot Spots, new and trending TV commercials tracked by iSpot.tv, a company that catalogs, tags and measures activity around TV ads in real time. The New Releases here ran on TV for the first time over the weekend.

VW Passes Toyota For Global Sales Lead In First Half

adage.com — German Automaker On Track To Win Worldwide Sales Crown Well Ahead Of Target Volkswagen surpassed Toyota Motor Corp. to become the biggest automaker by deliveries in the first half, putting the company on track to capture the worldwide sales crown three years ahead of its target.

Debut of 'I Am Cait' on E! Falls Short of Expectations

adage.com — Can't Touch Season 4 Finale of 'Kardashians' It seems the buildup over Caitlyn Jenner's transformation dissipated a bit too soon for E! to make a major splash with the debut of the docu-series "I Am Cait."
Jul 28, 2015

Seems interest in Caitlyn Jenner has dissipated. #IAmCait ratings are strong, but fall short lofty expectations. adage.com/article/media/…

Comcast's Broadband Tops Video Customers For First Time

adage.com — Comcast, the country's largest cable operator and the owner of NBC Universal, for the first time has more subscribers for its broadband service than for TV, the company said today. It ended the second quarter with 22.5 million broadband subscribers and 22.3 million video subscribers.
More Articles →
Jul 29, 2015

Sometimes feel like Kitten Mittens? FX now has emojis inspired by shows like @alwayssunny and @archerfx adage.com/article/media/…

Jul 29, 2015

Commercials in Jon Stewart's final episode of @TheDailyShow are costing advertisers more than 10 times usual price. adage.com/article/media/…

Jul 29, 2015

Commercials in Jon Stewart's final episode of @TheDailyShow is costing advertisers more than 10 times usual price. adage.com/article/media/…

Jul 28, 2015

My next read! Tequila, Guns, and Cocaine: 'Gonzo Girl' author @CherylPietra on working for Hunter S. Thompson ew.com/article/2015/0… via @EW

Jul 28, 2015

For the first time commercial time in the TV airing and live stream of the #SuperBowl will be sold together. adage.com/article/specia…

Jul 28, 2015

Seems interest in Caitlyn Jenner has dissipated. #IAmCait ratings are strong, but fall short lofty expectations. adage.com/article/media/…

Jul 28, 2015

See Vice's Globe-Spanning Preview for Broadly, Its New Channel for Women adage.com/article/media/…

Jul 28, 2015

The debate over whether or not there will/should be one standard currency for advertisers to buy TV getting heated at #AOLOpenSeries

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