TV reporter @adage. Reading nerd, food lover.

MTV's Moonman is Becoming an Emoji

adage.com — MTV is the latest brand to jump on the emoji bandwagon. The Viacom-owned cable network is partnering with Twitter to turn its iconic Moonman into an emoji for the 2015 "Video Music Awards." When viewers post tweets using the hashtags #VMA or #VMAs, the Moonman emoji will automatically appear in their message.

Why Cookie May Be Holding a Pepsi on 'Empire' This Season

Messi, Randy Moss and Stephen Curry Star in TV's New Ads

adage.com — Every weekday, we bring you the Ad Age/iSpot Hot Spots, new and trending TV commercials tracked by iSpot.tv, a company that catalogs, tags and measures activity around TV ads in real time. The New Releases here ran on TV for the first time over the weekend.

Netflix Considering Content Pact With SoftBank in Japan

adage.com — Going Up Against Hulu, Which Has 1 Million Subscribers in the Country Netflix and Japanese telecom SoftBank Group are considering forming a content partnership for the videostreaming service, which is set to start in Japan on Sept. 2. SoftBank will also sell Netflix subscriptions in the country through its retail shops, the two companies said in a statement in Tokyo on Monday.

In Uber's Quest to Win Over China, Tencent Blocks the Way

adage.com — Uber Accounts on WeChat, Tencent's Messaging Service, Mysteriously Deactivated China's dominant ride-hailing app has powerful friends. Among the backers of the car-booking app Didi Kuaidi is Tencent, owner of the country's most popular messaging app, WeChat.

Why Cookie May Be Holding a Pepsi on 'Empire' This Season

adage.com — Fox Drama Sponsored By Lincoln and Pepsi in Its Second Season "Empire" will once again air with limited commercials during its second season on Fox, the network said Monday. Lincoln will return as a sponsor of the sudsy drama and is joined this year by Pepsi.

Domino's Spot: Order Pizza by Emoji, Twitter, TV, Smartwatch

adage.com — Every weekday, we bring you the Ad Age/iSpot Hot Spots, new and trending TV commercials tracked by iSpot.tv, a company that catalogs, tags and measures activity around TV ads in real time. The New Releases here ran on TV for the first time yesterday.

The Myths of the Campaign Advertising Air War

adage.com — The first significant shots of the 2016 presidential television ad air war -- likely to cost $2 billion or more by November 2016 -- have been fired. The largest expenditures to date have been the multi-million dollar buys each from New Day for America, the super-Pac supporting John Kasich, and the Hillary Clinton campaign.

What NBCU Investment in BuzzFeed Could Mean for Advertising

adage.com — NBCU Could Gain Access to BuzzFeed's 'Pound' and Vox's 'Chorus' NBCUniversal has been on a path of what some are calling "buying millennials," announcing a strategic investment in BuzzFeed on Tuesday, which follows a similar investment in Vox Media last week.

Fox's TrueX Introduces Commercial-Free Experience, Sort Of

adage.com — Viewers Can Engage With Ad at Top of Show in Exchange for Commercial-Free Experience Fox's TrueX is introducing its latest digital ad product that will provide a kind of commercial-free experience.
Aug 18, 2015

Fox's TrueX Introduces Commercial-Free Experience (Sort Of) adage.com/article/media/…

Aug 18, 2015

Fox's @trueX is introducing a digital ad product that allows viewers to watch @MasterChefJrFOX without commercials. adage.com/article/media/…

More Articles →
Aug 26, 2015

USA is postponing finale of #MrRobot until next week due to a scene that's similar to today's shooting.

Aug 24, 2015

First time watching #AfterParadise. I think my calling is to host this show.

Aug 23, 2015

Direct quote from @dp_invitations on finding out #FearTheWalkingDead premieres tonight: Wow those commercials on the radio real work.

Aug 21, 2015

TV Guide of the future according to @fimoculous. Only thing missing is a Netflix channel. medium.com/message/tv-cha…

Aug 18, 2015

Fox's @trueX is introducing a digital ad product that allows viewers to watch @MasterChefJrFOX without commercials. adage.com/article/media/…

Aug 18, 2015

Fox's TrueX Introduces Commercial-Free Experience (Sort Of) adage.com/article/media/…


Are You a Journalist?

Make a Portfolio

Create a free Muck Rack account to customize your profile and upload a portfolio of your best work.