Lauren Indvik on Muck Rack

Lauren Indvik Verified

New York, NY
Writer, Editor at Large — Fashionista
As seen in:  Fashionista, Mashable

Writer, editor at large @Fashionista_com. Email me:

Cyber Monday Hits an All-Time High as More Shoppers Eschew Stores for Web — In the world of retail, 2015 is shaping up to be a seismic year. For the first time, more U.S. shoppers went online than to stores to shop on Black Friday, where they spent a record $2.74 billion, according to Adobe's estimates.

Lauren's Let's-Pretend-It's-Not-Winter Boatneck Tee

Lauren's Classic Fisherman-Knit Sweater

Lauren's Flattering (But Not Boring) A-Line Skirt

Booth Moore, 'LA Times' Fashion Critic, to Leave Paper — Fashion critics are an increasingly rare breed, and soon, there will one fewer among their number: Booth Moore, the long-time fashion critic of The Los Angeles Times, is leaving her post with the paper after accepting a buyout offered to Tribune Publishing employees last month. Her last day will be Nov.
Nov 18, 2015

Sad to hear this -- big fan of her work! @Booth Moore, 'LA Times' Fashion Critic, to Leave Paper

Zindigo — My love of clothing rarely makes me any money. Quite the opposite in fact. However, a fashion startup called Zindigo has come up with a way to help me indulge my style obsessions in a way that actually adds to my bank account, and its own.
Oct 06, 2015

RT @Shay_Chic: I’m giving a $70 #giftcard to my friends who sign up to my online #boutique today #giftcards

Foursquare Founders Strike a Pose in New Gap Ad — Not long after Gap began advertising in Foursquare with a 25% discounts for checkins, Foursquare co-founders Dennis Crowley and Naveen Selvadurai have found another way to work with the marketing team at Gap: by modeling in its latest ad campaign.

Lyst Is a Newsfeed for Shopping — The Spark of Genius Series highlights a unique feature of startups and is made possible by Microsoft BizSpark. If you would like to have your startup considered for inclusion, please see the details here. Name: Lyst Quick Pitch: Follow brands, magazines and style icons to get a personalized stream of new clothing items and sales.

This 5-Minute Updo Tutorial Really Works — Beauty tutorials are big on YouTube - a search for "makeup tutorial" and "hair tutorial" yields more than 5 million videos. In this weekly series, we put a mix of popular and under-the-radar tutorials to the test and show you what's best. If I could wear my hair in an updo every day, I might.

Mobile Commerce Startup Jello Labs Is Staffing Up With Fashion Insiders — There's a new commerce startup on everyone's lips within the fashion industry, not only because it promises to pioneer a new way to shop on mobile devices, but also because it's drawing some major talent from top retailers.
Mar 28, 2014

RT @FashionREDEF: Mobile Commerce Startup Jello Labs Is Staffing Up With Fashion Insiders (@alyssavingan @laureni - @Fashionista_com) http:…

More Articles →
Nov 23, 2015

Family just called me from the beach to say they're "soaking up the last day of summer." 😶

Nov 23, 2015

RT @Fashionista_com: If a strange nostalgia and ennui tugs at you when looking at the *new* Abercrombie, you're not alone:

Nov 19, 2015

Spoke to @NETAPORTER's Sarah Rutson about the growth of its contemporary category:…

Nov 18, 2015

Well, the cat/cucumber experiment was a disappointment. She sniffed at it and walked away.

Nov 18, 2015

RT @Fashionista_com: Just in: Condé Nast to shutter @DETAILS, while @glamourmag is taking over sales and marketing at @SELFmagazine:

Are You a Journalist?

Make a Portfolio

Create a free Muck Rack account to customize your profile and upload a portfolio of your best work.