Lisa Granatstein

Jann Wenner Explains Why He Named His 22-Year-Old Son to Run Rollingstone.com

adweek.com — Jann Wenner has picked his son, Gus, 22, to head up Rollingstone.com, overseeing its editorial and business operations. And while critics were quick to cry nepotism, the senior Wenner told Adweek that his son had to prove himself like anyone else. What does Gus's new role entail?

Jann Wenner Explains Why He Named His 22-Year-Old Son to Run Rollingstone.com

adweek.com — Jann Wenner has picked his son, Gus, 22, to head up Rollingstone.com, overseeing its editorial and business operations. And while critics were quick to cry nepotism, the senior Wenner told Adweek that his son had to prove himself like anyone else. What does Gus's new role entail?

NBCNews: "Our prayers are with the people ...

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Mayer Talks Tumblr Plans, Unveils New Flickr

adweek.com — Yahoo plans to lean on its search technology to help users discover more great content on Tumblr, the company's new $1.1 billion acquisition. And Tumblr will help Yahoo reach a younger, more visual driven crowd. But other than that, Yahoo plans to stay out of the way, pledged CEO Marissa Mayer at an event in New York's Times Square on Monday.

WPP Is Building Its Digital Offering By Rolling Up Smaller Shops

adweek.com — WPP Group, like most rival holding companies, is perfectly willing to acquire a big digital player like AKQA. But with Possible, WPP's roll up of smaller digital shops, the parent is taking a different Lego-like approach, building a global network brick by brick. Two years in, no one is ready to declare victory.

Empire State's Marketing Gets a New Look

adweek.com — The law doesn't allow for the trademarking of a great view, but there's nothing wrong with branding it. Just ask the marketing folks at the Empire State Building. The 1931 landmark's 86th floor observation deck (which boasts 80-mile views on clear days) already draws some 4 million people yearly, but Malkin Holdings apparently feels it can do better.

Startup NowThis News Goes Native, Nabs Pittman

adweek.com — Coming soon to NowThis News: native ads and big-name investors. The New York-based startup, which describes itself as a mobile-centric news outlet for millennials, plans this summer to introduce sponsored video content to its mix of newsy and offbeat editorial fare. If it sounds like a page out of BuzzFeed's advertorial playbook, it does for good reason.