Reporter, Advertising Age
Reporter, writer, decent human.
huffingtonpost.com — The San Antonio Spurs have a chance to finish off the Miami Heat in Game 6 of the NBA Finals on Tuesday night. In order to do that, they'll need to do something neither team has yet accomplished in the back-and-forth series: win two games in a row.
blog.angryasianman.com — Jessica Lee wins. She wins everything. Drawing on her knowledge of the periodic table, the graduating high school senior's parting words of wisdom -- published under her photo in the Garfield High School yearbook -- appear to be a nerdy recitation of elements. But wait.
adage.com — Taco Bell will be testing a "Power Protein" menu this summer, a move that signals the chain's efforts to offer healthier fare. The chain July 25 will be testing a small menu in locations in Dayton, Ohio, that includes four items -- a chicken burrito, steak burrito, chicken bowl and steak bowl -- that offer more than 20 grams of protein and contain fewer than 450 calories.
adage.com — Yum brands' Pizza Hut has launched a review for its creative account. The business has been with Interpublic's Martin Agency since 2009, when the shop succeeded longtime incumbent, Omnicom's BBDO. Martin said that it was defending the account but referred all other questions to Pizza Hut.
adage.com — Tie-ins clearly aren't kryptonite to the Superman reboot. With more than 100 global promotional partners and $160 million in collective promotional support, the newest Superman installment, "Man of Steel," is shaping up to be the most Madison Avenue-friendly film of the summer, and the most heavily promoted Warner Bros.
adage.com — As discount retailer Burlington Coat Factory prepares for a brand re-launch, it's tapped a new agency partner to help: Silver & Partners. The indie agency, renamed Silver & Partners from Amlgamated, picked up the creative after a review that began in January. Chicago-based independent Cramer-Krasselt was the incumbent, working on the account since 2008.
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