Maureen Morrison on Muck Rack

Maureen Morrison Verified

San Francisco, CA
Reporter — Advertising Age

Reporter, writer, decent human

Zimmerman Named the New Agency For Chuck E. Cheese's

adage.com — Shop Will Help Steer Chain's Push To Appeal To Consumers Beyond Kids Amid an effort to make its restaurants more appealing to adults, Chuck E. Cheese's has selected Omnicom's Zimmerman Advertising as its new agency. The Ft. Lauderdale, Fla.-based shop will handle strategy, promotion, media and integrated creative, according to a press release.

Mobile: Fueling the Marketing Feeding Frenzy

adage.com — Sponsor Post: Shark Fans Swarm as Mobile Marketing Builds Viewer Momentum As Discovery Channel launches its 28th annual Shark Week this week, fans have been flocking to social media and mobile apps to get an early taste of this pop culture phenomenon.

Creativity Top 5: The Best Brand Ideas of the Week

adage.com — Inspired Diaper Advertising, Marriage Equality Celebrations And An Unusual Fight Against Child Hunger. In this week's episode, we present inspired diaper advertising, marriage equality celebrations and an unusual fight against child hunger. Stay on top of the best creative brand ideas by subscribing to the Creativity Top 5 Podcast.

Sprint, T-Mobile CEOs Get in Twitter Fight

adage.com — Twitter is often touted as a platform that gives a voice to those who may otherwise be unheard. But it also provides a platform for high-earning executives and competitors to curse at each other over who has a lousier product.

Verizon Explains the Real Reason Geese Migrate

adage.com — Every weekday, we bring you the Ad Age/iSpot Hot Spots, new and trending TV commercials tracked by iSpot.tv, a company that catalogs, tags and measures activity around TV ads in real time. The New Releases here ran on TV for the first time yesterday.

W&K Wins Bud Light in U.S., Corona Globally

adage.com — Shop's Win Of Nation's Biggest Beer Brand Closely Follows Loss of Heineken Just two weeks after Wieden & Kennedy and Heineken parted ways, the agency is taking over as the new lead agency for Bud Light in the U.S. The shop will also take on Corona outside the states.

Andrew Essex, Co-Founder of Droga5, Departs Agency

adage.com — First CEO At Sought-After Shop 'Transitions to Advisory Role' Andrew Essex, co-founder, vice chairman and former CEO of Droga5, is leaving the agency. Mr. Essex has been vice chairman since 2013, when President Sarah Thompson succeeded him as CEO, but prior to that he had been CEO since Droga5's founding in 2006.

Ad Age's Independence Day Membership Sale Is on Now

adage.com — To celebrate Independence Day, Advertising Age is offering ridiculously great pricing on our Basic Membership package. For just $79 (in the U.S.), you'll get a full year of unlimited access to AdAge.com and Creativity-online.com, 24 print issues -- including our must-have specials (the Digital Issue, the Data Issue, the Agency Issue, etc.)

Sprint Rolls Out New 'All-In' Plan, Drops Throttling Clause

adage.com — 80-Per-Month Plan Also Included Slow Video Speed At All Times Sprint Corp. unveiled a new "all-in" pricing plan Tuesday with a campaign featuring David Beckham. And then someone read the fine print. Sprint Tuesday began offering consumers an $80 "All In" pricing plan that includes $20 lease payments on a handset and $60 for unlimited text, phone and data services; it also ended its $70-a-month unlimited service plan.

Toyota Exec Resigns Following Arrest

adage.com — Toyota Motor Corp. said Julie Hamp, its first female managing officer, resigned the position after her arrest last month for allegedly importing drugs into Japan. Toyota accepted the resignation "after considering the concerns and inconvenience that recent events have caused our stakeholders," the Toyota City, Japan-based company said on its website.
More Articles →
Jul 02, 2015

T-Mobile CEO def just said "you mad bro?" to Sprint CEO in twitter beef adage.com/article/digita…

Jul 01, 2015

@MikeDuda weird times when I get scooped by my own news alerts

Jul 01, 2015

Facebook Is Testing Ad-Supported Videos, Will Share Revenue With Creators adage.com/article/digita…

Jul 01, 2015

someone read the fine print ...Sprint Rolls Out New 'All-In' Plan, Drops Throttling Clause After Consumer Backlash adage.com/article/digita…

Jun 30, 2015

for a supposedly slow week in the agency world, there's a lot of news. TBWA Names Chris Garbutt global creative prez adage.com/article/agency…

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