Andrew McMains on Muck Rack

Andrew McMains Verified

Senior Editor — Adweek
As seen in:  Adweek

Senior editor, AdweekMedia in NY. Former columnist/feature writer/news reporter for Gannett Newspapers in White Plains, NY.

Hakuhodo Unit Kyu Acquires Sid Lee

adweek.com — Sid Lee's desire to enter the Asian market drove its decision to sell today to Kyu, the operating unit of Hakuhodo in Japan. The Montreal-based agency already has offices in Toronto, New York, Los Angeles, Paris and Amsterdam. About 550 staffers work at the six offices.

The Pub, from Co:Collective, pitches its multichannel expertise

adweek.com — Here comes yet another player in the realm of branded content, this one with a focus on publishing. The Pub, a new venture from strategic consultancy Co:Collective, opens with clients such as YouTube, New York's Museum of Modern Art and the non-profit organization Dress for Success.

Accounts in Review: Coty Bundles Its Media Business at Zenith

adweek.com — Accounts in Review, Agency Search, Citi, Coca-Cola, Coty, Creative, CVS, FCB, Havas Worldwide, Humana, Initiative, Jwt, Kmart, L'Oréal, Lowe, Marshalls, MDC, MEC, Media, Mindshare, Mondelez, New York Life, Ogilvy & Mather, OMD, Phd, Pile + Co., Pitch, Priceline, Rapp, Review, Roth Observatory International, Royal Caribbean, Sc Johnson, Search, Sears, Select Resources International, Sony, Starcom, UM, Unilever, Visa

ABC Television Is About to Pick a Digital Specialist For Its Online Media Buying

adweek.com — The ABC television network is searching for an agency to plan and buy its digital media, motivated by a desire for digital specialists on its business, according to sources. Digital planning and buying is currently handled as part of its general media account.

Wrangler Jeans, Timberland Pro Boots and North Face Parkas Move to Starcom for Media

adweek.com — Wranger jeans, Timberland Pro boots and The North Face parkas have found a new home for their media business. Publicis Groupe's Starcom is taking on media planning and buying for five brands owned by VF Corp., VF has confirmed. Beyond Wranger, Timberland Pro and The North Face, Starcom will handle Lee and Nautica.

Butler, Shine, Stern & Partners Splits With Priceline

adweek.com — Butler, Shine, Stern & Partners' long tenure on Priceline.com has ended. The travel site is in the midst of a creative review, and after initially participating in the process, Butler, Shine has opted out. The brand spends more than $40 million in media annually, according to Kantar Media.

Accounts in Review: Royal Caribbean Shifts Its Media Business to Mediahub

adweek.com — Accounts in Review, Agency Search, Citi, Coca-Cola, Coty, Creative, CVS, FCB, Havas Worldwide, Humana, Initiative, Jwt, Kmart, L'Oréal, Lowe, Marshalls, MDC, MEC, Media, Mindshare, Mondelez, New York Life, Ogilvy & Mather, OMD, Phd, Pile + Co., Pitch, Rapp, Review, Roth Observatory International, Royal Caribbean, Sc Johnson, Search, Sears, Select Resources International, Sony, Starcom, UM, Unilever, Visa

Sony PlayStation Shifts Its Digital Creative Business to DigitasLBi

adweek.com — It has been a busy week for Sony PlayStation. On Monday, the brand announced a raft of news at Electronic Entertainment Expo in Los Angeles, including a new look at The Last Guardian, a long-awaited game that's coming out next year. Also at the conference, Sony unveiled a 60-second spot touting its new PlayStation Vue streaming service.

Ogilvy & Mather CEO Miles Young to Step Down, Become Oxford Administrator

adweek.com — Miles Young, the global CEO of Ogilvy & Mather, is leaving the agency after more than three decades to take a top administrative position at Oxford University. Young will become the warden, or chief academic administrator, of New College at Oxford, according to an announcement on the college's website.

At Cannes Lions, It's the 'Great Concotion' of Creatives, Marketers and Open Minds That Make It Work

adweek.com — Jim Stengel's history with the Cannes Lions International Festival of Creativity dates back to 2003, when, as global marketing chief of Procter & Gamble, he and a team of colleagues stormed the beach in search of creative inspiration. At the time, agency creative leaders vastly outnumbered chief marketing officers at the confab, but since then the marketing ranks have swelled.
More Articles →
Jul 06, 2015

Asian expansion plans triggered @SidLee 's decision to sell adweek.it/1Hb8ABn to Hakuhodo

Jun 24, 2015

@OfficialJLD , at Cannes_Lions, says adweek.it/1HeeXH4 that by skewering gender inequality 'maybe you can move the needle a little bit'

Jun 24, 2015

@Adweek 's Kristina Monllos tells the story of how podcaster @marcmaron adweek.it/1NhT5JM landed the ultimate interview with @POTUS

Jun 22, 2015

@bssp splits with @priceline, just before adweek.it/1GvwG6k the travel site picks 7 semifinalists for its creative account.

Jun 19, 2015

@mullenloweus ' Mediahub goes on roll, adweek.it/1c9mrMX beating bigger shops in pitches for @RoyalCarbbean , @Scotts_MGro

Jun 19, 2015

Here's a new line of shampoo, body lotion and conditioner adweek.it/1QFwLiO that Homer Simpson would love. Mmmm, beer.

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