Natan Edelsburg on Muck Rack

Natan Edelsburg

Covers:  homeland, awards shows, social tv, journalism, second screen, tv networks
Doesn't Cover: general social media, non tv related stories

SVP of Muck Rack & the Shorty Awards

Natan Edelsburg's Biography

I'm currently the SVP at Sawhorse Media where I help run Muck Rack ( and the Shorty Awards ( I also write about and watch a lot of TV (on many different devices).

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Dan Rather on how social media has changed TV news: 'A deadline every nanosecond' - Lost Remote

Dan Rather on how social media has changed TV news: 'A deadline every nanosecond' - Lost Remote

Brazen Careerist Young Professionals To Watch

2012 - Entrepreneurship
One of the best ways to make strides in your career is by watching others succeed, by making note of how they do it. That’s why we’ve selected 20 young professionals to keep your eye on this year, go-getters under 35 who are pushing the envelope and influencing their industry — and sometimes even the world.

What was your first job as a journalist?

Writing for NYU Local, NYU's main student blog (not associated with university at all).

Have you ever used a typewriter?

What's a typewriter?

How is social media changing news?

To quote Dan Rather, "there's a new deadline every nanosecond"/

Rhinobird allows you to live stream to Facebook and WhatsApp without an app, an interview with the cofounder — Livestream, Ustream and newrow_ have defined high quality live stream productions and now Meerkat and Periscope are defining instant live streaming over Twitter. While Meerkat and Persicope have shaken up the media industry there are still many limits. These include, needing an iPhone or Andorid, lack of major capabilities beyond Twitter and more.

Exclusive: SundanceTV launches interactive job application for Rectify's Thrifty Town — If you're still wondering what drama will replace the void that's been left since Breaking Bad went off the air, look no more. SundanceTV's Rectify, is an extremely unique drama with intense character development that you should be watching if you're not.

The top ten shows on Netflix and Hulu in May 2015 — Last week Found Remote explored the most pirated TV shows of May 2015 with web analytics company SimilarWeb. Another underreported element of the ever-changing TV industry is which shows are most popular on the biggest OTT platforms. SimilarWeb has once again provided exclusive insights to Found Remote to look at the ten most popular TV shows on Netflix and Hulu from May 2015 (which will be reported on once a month).

A new way to experience GIFs: an inside look at Tumblr TV — In 2013 in an interview with the Shorty Awards (the ceremony I produce), Tumblr founder David Karp described why GIFs have become so important to the creative social network. "The new networks had gotten more and more restrictive - square photos, 140 characters, six second videos and Tumblr was really about opening that up," Karp explained.

With the NBA finals complete reactions to television on Twitter drops by nearly two million tweets — Reactions to television on Twitter has been dominated by the NBA Finals the past few weeks. With the Golden State Warriors crowed the champions and the season over, reactions to television on Twitter dropped by 1.9 million tweets. In this week's social TV review from Canvs the NBA still managed to take center stage with the Draft.

Exclusive: Aol's David Shing interviews Coca-Cola president of marketing Wendy Clark — Cannes Lions, the advertising industry annual awards and festival in France concluded over the weekend, however The Drum was there still in full swing and captured one of the best moments, an interview with WPP's Sir Martin Sorel and Kim Kardashian. Found Remote also exclusively obtained Aol's video interview with Coca-Cola president of marketing Wendy Clark.

PlayLater allows you to watch HBO Now, Netflix and Hulu offline — The web has brought TV to any device as long as their is a good internet connection. If you're underground on a subway or 10,000 feet in the air on a plane you often find yourself with either no internet or a connection that can't support video streaming at all.

The top 10 most pirated TV shows from May 2015 — Savvy and impatient TV fans, no matter what part of the world they're in, or what type of access they pay for, have zero patience to wait for TV to become legally and easily available to them.

An inside look at MTV's 'Choose Your Own Murder' game for Scream — On June 30th MTV is launching Scream, their latest scripted series based on the popular horror films from the 1990s. The network is continuing to invest in unique digital experiences to introduce the series to fans. Last week MTV launched " Choose Your Own Murder" an interactive video that actually lets you decide what happens in a mini horror story.

NBA and NHL account for more than half of the total reactions about television on Twitter — As the NBA and NHL playoffs came to an end once again reactions to their broadcasts were extremely intense. As the Golden State Warriors won their first NBA title since 1975 and the Chicago Blackhawks took home the Stanley Cup 51% of the total reactions to TV on Twitter were about the broadcasts of each game.
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