Natan Edelsburg on Muck Rack

Natan Edelsburg

Manhattan
As seen in:  New York Times, The Next Web
Covers:  homeland, awards shows, social tv, journalism, second screen, tv networks
Doesn't Cover: general social media, non tv related stories

SVP of Muck Rack & the Shorty Awards

Natan Edelsburg's Biography

I'm currently the SVP at Sawhorse Media where I help run Muck Rack (http://muckrack.com) and the Shorty Awards (http://shortyawards.com). I also write about and watch a lot of TV (on many different devices).

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Dan Rather on how social media has changed TV news: 'A deadline every nanosecond' - Lost Remote

Dan Rather on how social media has changed TV news: 'A deadline every nanosecond' - Lost Remote

Brazen Careerist Young Professionals To Watch

2012 - Entrepreneurship
One of the best ways to make strides in your career is by watching others succeed, by making note of how they do it. That’s why we’ve selected 20 young professionals to keep your eye on this year, go-getters under 35 who are pushing the envelope and influencing their industry — and sometimes even the world.

What was your first job as a journalist?

Writing for NYU Local, NYU's main student blog (not associated with university at all).

Have you ever used a typewriter?

What's a typewriter?

How is social media changing news?

To quote Dan Rather, "there's a new deadline every nanosecond"/

The official list of journalists not going to CES 2015

muckrack.com — The holidays are creeping up on us and that means latkes, eggnog and that companies are working like rapid fire to reach out to journalists about CES 2015 which will take place in Las Vegas right after the New Year. After the success of our SXSW list of journalists not ...

Finding journalists' alternative interest areas by searching their public conversations

muckrack.com — It's no longer fair to journalists to only research what they've recently published or written on their outlet. While that information is essential, it's equally important to search journalists public conversations on Twitter and social media to learn what they care about write now. We recently found that nearly 80% of ...

HBO releases ‘The ABCs of the Sudden Departure’ in sync with ‘The Leftovers’

lostremote.com — HBO's new drama, " The Leftovers" takes an entirely new look at at a drama that centers around a world catastrophe. The story begins three years after a tenth of the world's population has disappeared without explanation. As the season continues this summer (episode three aired last night), the network is releasing a digital storybook.

Muck Rack’s journalist news gathering survey in partnership with MDC Partners

muckrack.com — Understanding journalists habits and preferences can significantly improve the way communications professional approach their counterparts in the newsroom. The Muck Rack team, in partnership with MDC Partners, one of the leading and fastest-growing global Business Transformation Organizations (their portfolio includes Hunter PR, Attention, Allison+Partners, Kwittken and more) tapped into Muck Rack's community of ...

What Aereo Should Do to Stay Alive and Innovate Television

thenextweb.com — Most great businesses need to go though a moment of snatching victory from the jaw of defeat. Apple lost the PC race, only to innovate and win with portable music players and then phones over the last decade.

New Stage, New Spirit at the 14th St. Y

eastvillage.thelocal.nytimes.com — Nearly a year after the completion of their $1.2 million renovation, the 14th Street Y is putting the southwest corner of 14th and First even more firmly on the East Village cultural map.

Introducing SAM, a platform for the post social TV era

lostremote.com — Back in October when Twitter IPOed, we spoke with James Neufeld as he was developing SAM, an online asset management platform that was still in private beta. Today, SAM has officially launched publicly in what Neufeld describes as a platform for the "post social TV era."

Natan Edelsburg - The Local East Village Blog - NYTimes.com

eastvillage.thelocal.nytimes.com — Posts published by Natan Edelsburg Nearly a year after the completion of their $1.2 million renovation, the 14th Street Y is putting the southwest corner of 14th and First even more firmly on the East Village cultural map.

Aereo continues to fight: CEO sends new letter to users with game plan for the future

lostremote.com — While many think the Aereo battle has come to an end now that the Supreme Court has ruled against them, the company is not bowing out just yet. CEO Chet Kanojia sent out a letter to their users yesterday detailing their plans for the future.

Social TV consolidation: wywy acquires Second Screen Networks, ConnecTV acquires Tweet TV

lostremote.com — Social TV startup consolidation continues to heat up as a new era of innovation takes on the industry. " wywy, a Germany-based cross-screen advertising and real time TV-ad tracking company, has completed the acquisition and integration of Second Screen Networks, a New York-based social TV company that allows TV broadcast ads to sync in real time with mobile devices and websites.
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