Natan Edelsburg on Muck Rack

Natan Edelsburg

Covers:  homeland, awards shows, social tv, journalism, second screen, tv networks
Doesn't Cover: general social media, non tv related stories

@Sawhorse Media (@ShortyAwards, @MuckRack). Executive Editor @TheDrum's @FoundRemote. & watcher of every TV show.

Natan Edelsburg's Biography

I'm currently the EVP at Sawhorse Media where I help run Muck Rack ( and the Shorty Awards ( I also write about and watch a lot of TV (on many different devices).

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Dan Rather on how social media has changed TV news: 'A deadline every nanosecond' - Lost Remote

Dan Rather on how social media has changed TV news: 'A deadline every nanosecond' - Lost Remote

Brazen Careerist Young Professionals To Watch

2012 - Entrepreneurship
One of the best ways to make strides in your career is by watching others succeed, by making note of how they do it. That’s why we’ve selected 20 young professionals to keep your eye on this year, go-getters under 35 who are pushing the envelope and influencing their industry — and sometimes even the world.

What was your first job as a journalist?

Writing for NYU Local, NYU's main student blog (not associated with university at all).

Have you ever used a typewriter?

What's a typewriter?

How is social media changing news?

To quote Dan Rather, "there's a new deadline every nanosecond"/

MIPCOM: Sony's Crackle GM Eric Berger at the world premiere of 'The Art of More' — Found Remote is at MIPCOM, which is now in full swing despite a freak and terrible storm last night that has made parts of the event unusable. The international TV conference's first big event was a television premiere for a show that will appear on Sony's OTT platform, Crackle.

CBS All Access becomes first platform to use Nielsen's Digital in TV Ratings measurement — CBS All Access, the network's standalone streaming service, which launched a year ago just announced that they are the "first broadcast network to include digital audience measurement in their television ratings by incorporating Nielsen's SDK metering technology into the CBS All Access experience within the Network's mobile apps and online video player."

MIPCOM preview: Found Remote joins Applicaster at TV's biggest international event — MIPCOM, "the world's entertainment content market," and the largest international TV event of the year, is taking place next week in Cannes from October 5th-8th. Fullscreen, Hulu, Crackle, Roku, Twitter, Facebook, Amazon and more are attending and the highly anticipated X-Files reboot will have its worldwide premiere.

An inside look at Verizon's mobile-first social entertainment platform Go90

Oct 01, 2015

RT @twatan: An inside look @Verizon's mobile-first social entertainment platform @Go90: @jerryrizzo

An interview with Bravo EVP of Digital Lisa Hsia on their interactive Emmy win — The 67th Annual Emmy Awards, which recently took place saw more streaming services get nominated for their television than ever before. The awards however have only one category that honors excellence in the digital storytelling around a show that's now become a huge part of the success of almost any show.

The top ten shows on ABC, CBS, NBC and FOX in August 2015: reality TV rules — As the summer ended CBS, ABC, FOX and NBC all had one thing in common. Reality TV ruled their programming as we see in this week's charts from SimilarWeb. America's Got Talent was number one for NBC, Big Brother for CBS, So You Think You Can Dance for FOX and The Chew for ABC.

An interview with AMC's SVP of Marketing Gina Hughes on Fear The Walking Dead — AMC has had a huge summer with the launch of their new show, Fear The Walking Dead the prequel and sister show to The Walking Dead made cable TV history. The 90 minute premiere had "10.1 million live/same day viewers" and became "the #1 series premiere in cable television history for total viewers and all key demos."
Sep 27, 2015

RT @FoundRemote: .@feartwd is on at 9. Read @foundremote's interview with @AMC_TV SVP of Marketing Gina Hughes.

Fandango invests in new video series with 'Everybody Loves Raymond' creator Phil Rosenthal — Fandango built it's brand by becoming the number one destination for buying movie tickets. They've now transformed themselves into the number one destination for movie fans altogether. Recently they've been creating original video series that is turning Fandango into an OTT platform of its own.

Under Armour, JPMorgan Chase, CBS and Scripps to join Found Remote for Advertising Week panel — Advertising Week is hitting NYC next week and The Drum is one of the official partners hosting events throughout the week. Found Remote will be hosting an exciting panel on Tuesday, September 29th at 12:30pm on "How Brands Can Participate in the Future of TV." Details are here.

Exclusive: An interview with Justin McConney, Trump’s director of social media — If you've been on social media recently, turned on the TV, or consumed any type of media then you're probably very familiar with Donald Trump. The real estate mogul turned reality star turned presidential candidate is not only leading in the polls, but leading on social media.
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