#ADWEEK Robert Senior takes over as Saatchi global CEO.bit.ly/1BIN7fJ Kevin Roberts becomes "head coach" at Publicis Groupe.
#ADWEEK Publicis Groupe extends Maurice Lévy's reign at the top until 2017. bit.ly/1BIN7fJ He's been planning to retire since 2011.
#ADWEEK The battle to own branded content: bit.ly/1xwVBrs Creative, media, PR agencies along with production companies want it.
#ADWEEK From Moscow to Mumbai: These agencies are creating some of the industry's best campaigns. bit.ly/1oxuAKe
#ADWEEK NFL brand partners kick off PR initiatives. bit.ly/1vFHefY Emphasis on content, social media, events.
#ADWEEK Ad of the Day: Van Damme awesomely sculpts a mountain top ice bar for @CoorsLight. bit.ly/VOaaW0 Bare hands, of course.
#ADWEEK Most difficult, dangerous job in advertising? New business. bit.ly/1wqokOe Stressful and often carries a short shelf life.
#ADWEEK Mediahub/Mullen wins TV Land AOR media business. bit.ly/1vfcXXK Comes up against Fallon in another Viacom pitch.
#ADWEEK Inside the strangest ad for earphones you'll ever see: bit.ly/1oVshFB Normal's 3-D printed devices channel '60s sci-fi.
#ADWEEK Coke moves back to @McCann_WW in China. bit.ly/1qcNRSb Brand had shifted to Burnett before Beijing Olympics.
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