Tim Nudd on Muck Rack

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Cape Elizabeth, ME
AdFreak Editor — Adweek

Creative editor @Adweek - Editor @AdFreak - Contributing writer @peoplemag - Attempted Mainer

Intuit Brews a Special Beer for Accountants Only Called CPA IPA

adweek.com — Tax season is hell for accountants. But in Rhode Island this year, it's been a little less brutal than usual, thanks to this fun promotion by Intuit. Intuit makes software called QuickBooks Online Accountant, which helps accountants manage and support clients in one place.

Ava the Robot Goes From Tinder to LinkedIn, and Will Now Schedule Meetings for You

adweek.com — Ava, the artificial intelligence from the movie Ex Machina who famously punked Tinder users during South by Southwest, isn't interested only in dating. She also has a business side, it turns out-and she wants to help schedule your next meetings.

Taking a Selfie Can Now Protect the California Coast, Thanks to This Ad Campaign

adweek.com — Selfies, by definition, aren't selfless. But now, in California, you can do some good for the environment, not just yourself, by snapping a pic along the coastline. Gyro San Francisco has created a campaign called "Check the Coast" that encourages people to make a checkmark sign while taking a selfie at the shore, and then include #CheckTheCoast and CheckTheCoast.org when posting it.

Ad of the Day: Neil Patrick Harris Comically Pitches Heineken Light Money Back Guarantee

adweek.com — The comically reluctant celebrity endorser can be a fun character, when done right. Ricky Gervais practically perfected it last week for Optus and Netflix in Australia. Now, Neil Patrick Harris returns for Heineken Light-and manages to ambivalently introduce a money back guarantee from the beer brand.

Volvo and Grey London Invent an Invisible Paint That Lights Up Cyclists at Night

adweek.com — Safety is a huge part of the Volvo brand. And now, the automaker, with help from Grey London, is extending the concept beyond its own drivers-to cyclists with whom they share the road-and beyond advertising, into product development.

Adweek's Top 5 Commercials of the Week: March 20-27

adweek.com — It was a varied week in commercials, from propaganda to punch lines. Check out our picks for the week's best spots, and vote for your favorite.

Tiny People Struggle to Make a Fruit Drink in This Fun and Ridiculous Indian Ad

adweek.com — Here's an easy way to make sure the product is the hero. Make everything else around it really, really tiny-and leave the product at regular size.

Ad of the Day: Knorr Sends Mom to the Arctic to Surprise Daughter With Home-Cooked Meal

adweek.com — Advertisers are in love with short branded documentary films these days that are built around some sort of surprise for one of the main characters. The idea, in fact, has become clichéd-meaning a lot rests on the execution of the idea. This new Knorr film, "Flavor of Home," from DLKW Lowe is a good example.

Ricky Gervais Phones In These Hilariously Honest Ads Introducing Netflix to Australia

adweek.com — Ricky Gervais is the ultimate anti-pitchman in this amusing set of ads for Australian broadband and cable company Optus, promoting its deal to bring Netflix to the country. The creator of The Office and Extras, who's done Netflix ads before, is less interested in talking about Optus and more interested in boasting about how much they paid him and how little effort he put into the pitch.

Famous Foes Square Off and the 'Best Idea Wins' in Ads for the 2015 Clios

adweek.com — In life, as in advertising, the best idea usually wins. That simple insight informs McCann's campaign for the 2015 Clio Awards, featuring pairs of famous foes-Nelson Mandela and Hendrik Verwoerd, the architect of apartheid; Wile E. Coyote and Road Runner; Al Capone and J. Edgar Hoover; and angel and devil.
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Mar 30, 2015

How Groupon not so innocently planned its most popular Facebook post ever. adweek.it/1EsmUq7 pic.twitter.com/Y7QmrJe53m

Mar 30, 2015

RT @GiGiHadid: Covering @ADWEEK to talk a business side of things...

Mar 26, 2015

Casey is going to start doing a movie a day. This should be good. bit.ly/1OBl2hD

Mar 26, 2015

OPI (where my brother @jamesnudd works) created a whole alphabet out of nail polish drops. pic.twitter.com/7i9H583ujT

Mar 26, 2015

Wild typography on W+K's new global Desperados campaign. pic.twitter.com/qeps7jM0rd

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