Natalie Zmuda

Reporter and Editor, Advertising Age

About

Reporter and Editor at Advertising Age. Talk to me about retail, beverages and CMO Strategy.

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Amazon created an exclusive line with Coffee Bean & Tea Leaf. I'm intrigued/who's next?
Um, companies now sending emails to promote special announcements on Twitter. Huh? New PR strategy?
@JonasF_EMI Very light, not detecting any fruit. Pretty true maple flavor. I think it would be awesome with some carbonation.
Just tried some @mybettersweet maple water. An interesting flavor, and probably not as polarizing as coconut water.
Ok, the headline had me freaked out, but his is fun. @klondikebar food porn via @ejschultz3 ow.ly/vGPEe
Talked to @jjones about how @Target secured a pipeline of exclusive, new products from top brands. ow.ly/vEe6t
ETrade CMO: Last year about 51% of our media was in TV. Its substantially less than that this year. #aadgitial
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