Thousands of journalists have requested to be included on Muck Rack, and dozens of media outlets including The New York Times, USA Today, Financial Times and AP have shared their lists of journalists with Muck Rack. All journalists are vetted by Muck Rack’s editors, who also proactively search the social web for journalists, before they’re added to the directory. Our editors add journalists’ titles, beats, geographies and titles to their profiles.
While Twitter Search is an amazing resource, Muck Rack’s search goes much deeper for finding journalists. Muck Rack filters out tweets from non-journalists and indexes the links that journalists share. If a journalist even tweets a link to an article mentioning your keyword, we can draw the connection for you.
Muck Rack is a new type of media discovery, meant to be used in addition to or independent of traditional media databases. Rather than just searching journalists by their beat, Muck Rack allows you to find journalists based on their up-to-the-minute tweets and social media activity. You can export media lists from Muck Rack and merge them with your media lists from other media databases, however we encourage you to customize each pitch you send based on what you learn about a journalist from Muck Rack.
Yes, Muck Rack does not require a long-term contract. If you decide you don’t like Muck Rack within the first 30 days simply let us know and we’ll refund all of your money. After that you can cancel your account and you won’t be charged again after that month’s term.