Rupal Parekh

Deputy Managing Editor, Advertising Age

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deputy managing editor at @adage

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Rupal Parekh Deputy Managing Editor, Advertising Age @rupalparekh
50 things only 80's kids can understand. expertly-crafted list. bit.ly/1a6J5xU

50 Things Only ’80s Kids Can Understand

worldobserveronline.com — 1. That Muppet Babies is greatest cartoon of all time (sorry, Rugrats). 2. Even though they were brother and sister, you thought He-Man and She-Ra made a hot couple. 3. The horror and confusion of finding your parents' old 1970s copy of The Joy of Sex (where the couple looked like hippies).
Rupal Parekh Deputy Managing Editor, Advertising Age @rupalparekh
arrested development arrested development arrested development
Rupal Parekh Deputy Managing Editor, Advertising Age @rupalparekh
@tim_nolan @RGA just making sure you're not leaving out rapperzoninstagram.com

Rapperz On Instagram

rapperzoninstagram.com — A rare glimpse into a world of money, bitches, drugs, bling and, well, not a lot else.
Rupal Parekh Deputy Managing Editor, Advertising Age @rupalparekh
hereby declare i write & edit for adage.com & ad age the magazine. because nobody cares! bit.ly/10RIQ4t cc: @natives
Rupal Parekh Deputy Managing Editor, Advertising Age @rupalparekh
glad everyone is so psyched for citibike, but personally i'm terrified. more potential to be run over/open a cab door onto someone
Rupal Parekh Deputy Managing Editor, Advertising Age @rupalparekh
@pellesjoenell USA! USA!
Rupal Parekh Deputy Managing Editor, Advertising Age @rupalparekh
@rahminpavlovic at 206 currently ... so you win.
Rupal Parekh Deputy Managing Editor, Advertising Age @rupalparekh
speaking of ship my pants, here's brad pitt not wearing any in the latest installment of our 'rewind' series. adage.com/u/bVsBWb

None

adage.com — "Advertising has us chasing cars and clothes, working jobs we hate so we can buy shit we don't need." In the movie "Fight Club," that's one of the many memorable lines uttered by Brad Pitt's insane character Tyler Durden. And it couldn't be more ironic given the actor's love of promoting products in real life.
Rupal Parekh Deputy Managing Editor, Advertising Age @rupalparekh
RT @worldoflynch: Oh Shelly :) #twinpeaks #laurapalmer vine.co/v/bVujWunFhYn

World of Lynch's post on Vine

vine.co — Oh Shelly :) #twinpeaks #laurapalmer
Rupal Parekh Deputy Managing Editor, Advertising Age @rupalparekh
oof. ship my pants. big gas promotion. what's next? taking suggestions to help move this punny campaign along. adage.com/u/tCq8qb

Kmart Continues the Puns With its 'Big Gas' Promotion

By Rupal Parekh
adage.com — Kmart's "Ship My Pants" campaign was a huge viral success, so the retailer's attempting to capitalize on the buzz with the release of another video ad. The latest from Kmart's creative agency DraftFCB promotes the "Big Gas Savings" that members of the retailer's Shop Your Way rewards program can get when buying gas at Kmart pumps.
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