Sarah Green on Muck Rack

Sarah Green Verified

Boston, MA
Editor, Harvard Business Review
As seen in:  Politico

Harvard Business Review editor + HBR IdeaCast host. New England native. The one who edits me is @bhcarmichael.

Attention, Interest, Desire, Action: Using AIDA for Social Media — Most brands today have learned that a social media presence is a key asset of a successful inbound marketing strategy and that targeted cross-channel content distribution brings a better online visibility. We see, however, that posting more content doesn't necessarily lead to more engagement.

Working Long Hours Makes Us Drink More

Hiring C-Suite Executives by Algorithm — Tests and assessments are no longer an unusual part of the hiring process. But for the senior-most executives? For C-Suite roles? Executive recruiter Korn Ferry recently introduced a new system, called KF4D, to help them place better bets on talent at the top of the ladder.

Advice from a Serial Life Reinventor

What MIT Is Learning About Online Courses and Working from Home — "Virtual work" is increasingly just "work" for most of us - whether we're dialing into a conference call with our branch offices in London and New York, or VPN-ing in from home to catch up with work after-hours, remote work is the new normal.

Training Police Departments to Be Less Biased — Fierce debates about biased policing continue to resonate across the United States, and they're playing out on front pages again after a special investigation into the Ferguson, Missouri police department. The investigators concluded that the white police officer who shot Michael Brown, a black man, was justified in his use of force.

Why “Network More” Is Bad Advice for Women

How to Coach, According to 5 Great Sports Coaches

Yes, Your Uber Driver Is Judging You — Companies like Uber, Airbnb, and OpenTable have been in the news lately for rating their customers - rating systems that the users themselves are not always privy to. This has caused some consumers to feel creeped out, yes, but it also got me thinking - is this even necessarily in these companies' best interests?

How America’s Wealthiest Black Families Invest Money

More Articles →
Apr 17, 2015

Why women have to keep score about who does the (office) housework.…

Apr 17, 2015

Why we're all terrible at understanding each other: an excerpt from @hghalvorson's new book.…

Apr 17, 2015

"I *am* sort of obsessed with the Mittelstand!" --Things I never thought I would say before working at HBR.

Apr 15, 2015

@HoldenDCat that was one slow-ass game for sure. There's no reason for a non-Yankee game to take that long.

Apr 15, 2015

@Blobfishissexy oh I went full shark on it. To no avail. Needed scissors but those aren't allowed in the park. :(

Email Sarah by joining Muck Rack Pro

Are You a Journalist?

Make a Portfolio

Create a free Muck Rack account to customize your profile and upload a portfolio of your best work.

Share This Profile