Slimming down and specializing its team after shifting from direct sales to a reseller model has set this SaaS company up to double revenue every quarter. Most founding stories start with a pain point. The idea for DropBox was formed when one of its cofounders kept forgetting a USB drive as a college student, which was long before the company hit a $1 billion annual revenue run rate.
How a software company expanded to the U.S. and grew 1,700% in 18 monthsWhen David Duncan graduated with a law degree in England in 2011, he probably never imagined himself doing push-ups on the sales ﬂoor of the software ofﬁce he was running in Orlando, Florida six years later.
Getting Out Of Your Own Way Source: Channel Executive MagazineLearning to delegate helped an MSP owner achieve double-digit growth, more engaged employees, and two new side businesses. Rashaad Bajwa assumed he’d graduate from college and head to law school. A fortuitous speeding ticket changed that fate. At the time, Michelle Yan (now his wife, Michelle Yan Bajwa) was interning for a law firm. Bajwa would occasionally pick her up from work, and the firm caught wind that he had a knack for IT.
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Musk AND Zuckerberg or Musk + Zuckerberg.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used). For example, results will contain either cake or cookie by searching cake OR cookie or cake,cookie
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".