By Abraham D. Madkour, Executive Editor
Published August 14, 2017
Members of PeacePlayers Int'l, NBA Cares and Seeds of Peace yesterday celebrated the formal opening of the Jerusalem Int'l YMCA. The gleaming new facility, across the street from the famous King David Hotel, features state-of-the-art practice facilities and a “Youth Hub” that ... This is a SportsBusiness Daily article. Perhaps you are not logged in to your SBD account or you are not an SBD subscriber.
This story originally appeared July 31 in SportsBusiness Journal, an affiliated publication. Tony Ponturo was nervous, even scared, at the end of 2008. After 26 years, he was leaving his position overseeing Anheuser-Busch’s massive sports sponsorship and media investments. Uncertain what was next at the age of 56, he received plenty of advice. “Friends in the business said, ‘Take six months and go sit on an island.’ But that didn’t seem right to me.
Tom Vernon was 20 when he arrived in Ghana to coach soccer in 1999. The young Brit was immediately transfixed when he looked out a car window at kids kicking a soccer ball. 'If you've been to West Africa and stop at the traffic lights, you see the kids playing on the street and say, 'These kids look so good. They look like world beaters. Why is no one organizing anything here?'' he told me recently in our Charlotte office.
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Obama AND Romney or Obama + Romney.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used.) For example, search for democrat OR republican to find results that refer to
Democrats and/or Republicans.
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".