It is a physical manifestation I have never quite understood. If its evolution is ever explained in the many versions of “Star Trek” and other space operas that have come and gone on TV, then these explanations have eluded me. Why all the bumps? Do these extraterrestrials need some sort of extra-cranial protection? From what? Assaults by other aliens wielding heavy clubs of some sort? Extra-dense coconuts, indigenous only to their planets, falling on their heads?
What do the big winners at Sunday’s Emmy Awards have in common? They don't take commercials, folks. That's not their purpose. They exist to lure subscribers, not advertisers. In essence, this is the big difference between the new world and the old one that everyone seems to agree is slipping away (however slowly). One day long ago at one of my first jobs in the broadcasting trade press, my then-editor asked me a simple question: Who is the customer for the TV industry we were covering?
The commercial hit me like a thunderbolt the other night during another classic episode of “Perry Mason” on MeTV: A “Honeymooners” musical (officially billed as “a new musical comedy”) is due to open September 28 in New Jersey. You read that correctly. It’s a stage-musical version of one of the most-beloved TV shows of all time. It is scheduled to run through October 29 at the Paper Mill Playhouse in Millburn. After that, it just might be Broadway-bound. How could it not be? It seems sure-fire.
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Obama AND Romney or Obama + Romney.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used.) For example, search for democrat OR republican to find results that refer to
Democrats and/or Republicans.
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".