By day, I'm a senior at Cal Poly San Luis Obispo. By night, I'm a freelance writer and content strategist.
When I'm not going to class or writing up a storm, you'll find me running, listening to podcasts, geeking out about the latest tech, or researching my latest obsession (UI/UX, consumer psych...
Reading requires focus. It requires time. And, let's be real, it requires a lot of discipline — because at the end of the day, you're probably more likely to reach for your phone than your Kindle. Of course, you know that you should be reading more (and binging less). After all, it's what so many successful leaders say gets them ahead. So, what's a busy person supposed to do when Googling "best career books" yields way too many options (and the titles all sound so much alike)? Consult the list below!
Spring break and moderation tend to be like Kim Kardashian and low-key: mutually exclusive. Between the club scene, the drinks, the endless waves of attractive people, the drinks, the real waves on the beach, the drinks, the copious amounts of sun, the drinks, the bad-for-you foods and, oh, the drinks, it’s easy to have a fantastic time during spring break—but hard to end it without feeling like your body needs a lifetime of detoxing to get over it all.
If you're looking for some new reading material, this might be a good place to start. Reading requires focus. It requires time. And, let’s be real, it requires a lot of discipline–because at the end of the day, you’re probably more likely to reach for your phone than your Kindle. Of course, you know that you should be reading more (and binging less). After all, it’s what so many successful leaders say gets them ahead.
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Musk AND Zuckerberg or Musk + Zuckerberg.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used). For example, results will contain either cake or cookie by searching cake OR cookie or cake,cookie
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".