The small town of Tirupur was all decked up. The year was 1947 and 13-year-old CS Ramakrishnan went to school with a spring in his step. There had been a buzz in town for over a week in August. He knew something was up. “Everyone spoke of one word — suthanthiram (freedom),” he recalls on phone from Puducherry. He didn’t understand it entirely, but he knew this was something that would change his life forever.
Waste can do unthinkable damage to the environment. But segregating it makes all the difference. The environmentally-conscious apartment-dwellers of Coimbatore have taken it a notch higher by turning waste segregation into a community movement. No Dumping, a citizen initiative that’s supported by the City Corporation and ACC Cements’ corporate social responsibility activities, is silently going about this business with the motto ‘My waste, my responsibility’.
A man in a soiled dhoti sits on a pavement in Mylapore, just beyond the tank of the Kapaleeswarar temple. Spread out on a piece of cloth next to him are purple-coloured water lilies in half bloom. I almost walk past him when he calls out, “For ₹10 you can take a bunch.” Flower-sellers are common in Mylapore. The road leading to the temple is full of them — from pink rose garlands to jasmine, the many stalls do brisk business through the day.
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Obama AND Romney or Obama + Romney.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used.) For example, search for democrat OR republican to find results that refer to
Democrats and/or Republicans.
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".