With the submissions deadline for the world-famous B2B Marketing Awards 2017 looming (don’t worry, you’ve got until Friday 30 June to enter), we decided to outline the main benefits of entering and triumphing at business awards. Awards are a fantastic way to recognise the hard work of your employees.
As digital content manager of a B2B publishing company, moderating, proofing and editing third-party content takes up a considerable chunk of my time. Now, don’t get me wrong, I absolutely love reading (the majority) of B2B content I come across. And I’m happy to admit I still feel surprised – and a little proud – by the ability of passionate B2B marketers to produce compelling and engaging content about often dry and relatively unsexy industry subjects.
Cheryl ’s charity has made a massive £500,000 donation to the Prince’s Trust to support the charity in helping disadvantaged kids. The money from Cheryl’s Trust will support the funding of a new state-of-the-art centre in Newcastle-upon-Tyne. New mum Cheryl, 33 - who welcomed her first child Bear with One Direction singer Liam Payne in March - set up the charity in 2011 with the aim of making a difference to the lives of you disadvantaged young people in the North East of England.
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Obama AND Romney or Obama + Romney.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used.) For example, search for democrat OR republican to find results that refer to
Democrats and/or Republicans.
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".