This summer is already filled with an enormous amount of blockbusters, and it has barely started. In order to get the general public hyped about the movies coming out, the production companies pour a lot of money into advertising. That really goes without saying, but at times it seems like they’re cutting corners. You’re probably asking what I’m babbling on about, right? Well, take a look at these posters for Transformers: The Last Knight and Spider-Man: Homecoming.
Last week we all found out about a petition to cancel Far Cry 5 because it seemed like it was singling out the “right wing nut jobs” in its game as the villains. Turns out the petition creator updated his page stating that he was serious and he made some very interesting points about it. In fact, he directly points out the media for incorrectly reporting his petition and he further explains his reasoning for the petition.
It looks like a group of gamers out there have officially lost their bloody minds. This is something that’s actually happening and it’s on change.org. Ubisoft recently released trailers for their newest Far Cry 5 game and it takes place in Montana. Not only does it take place in our good old United States, the villains in this game are far right Christian extremists! That’s right! Because it takes place on our own soil, a group called “Gamers United” is not very happy about this.
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Obama AND Romney or Obama + Romney.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used.) For example, search for democrat OR republican to find results that refer to
Democrats and/or Republicans.
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".