Do the wealthiest people in your community seem beyond your reach? Perhaps, there’s a business person in your city who seems to have her fingers in most everything. She is the developer of the town’s most prestigious residential community. Her family owns or has a stake in several other area businesses. She has at least two homes in other places. You see her name and the names of her other family members on the top giving levels of the symphony playbill and on the wall of the art museum.
Every time I have a big project to do — one that take thought and attention and care — I’ve got to find a way to walk through a wall. Again and again, I walk right up to the wall of resistance and turn around to do something less stressful. I admire people who seem not to be plagued with walls of resistance. People like that (perhaps you are one of those lucky folks) know what they have to do and simply set about doing it. It’s that simple. But for me, that’s not what happens.
What’s the first thing you think of when you think “capital campaign?”I’ll bet it’s buildings. Most people believe that capital campaigns raise money for new buildings. In fact, many people think that donors like to give big gifts for buildings. But, in my experience, that’s not entirely true. Most donors give large gifts to building campaigns because that’s what they are asked to do.
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Obama AND Romney or Obama + Romney.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used.) For example, search for democrat OR republican to find results that refer to
Democrats and/or Republicans.
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".