It’s extremely rewarding to see so many conferences and events being designed specifically for women leaders in tech and business. If you want to find out more about what’s going on in 2017, start with this list of event recommendations from Forbes contributor, John Hall. But one question still lingers - where do women stand when it comes to mixed-gender gatherings? Are efforts being made to include more female speakers at tech, investor, and entrepreneurial conferences?
The California Diversity Council in the US (Top 50 Most Powerful Women in Technology) and the UK’s Women in IT Awards (the largest technology diversity event ever staged) are just two of the dozens of groups that honored tech’s most innovative and influential female achievers in 2017. Women are beginning to make their mark on the tech world in a big way. But it’s going to take continuous effort to keep things moving forward. Technology remains a male-dominated industry.
It is no secret that I am a big advocate for remote teams. Since launching my startup in Bali, I have hired top talent from all over the world to help build Mailbird1 into what it is today. While many companies are starting to realize the benefits of remote work, it is still a work structure that has yet to be embraced by the masses. However, for women, the ability to work from home runs much deeper than a reduced commute time and increased productivity.
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Obama AND Romney or Obama + Romney.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used.) For example, search for democrat OR republican to find results that refer to
Democrats and/or Republicans.
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".