Has a complete stranger ever shared an intimate detail of his life with you while making (what you thought was) small talk? It can happen anywhere – in the supermarket checkout line or even waiting for a flight at the airport. Whatever the case, odds are you probably felt a little awkward about it – at least initially – and maybe you weren’t quite sure how to respond. Well, that’s totally natural. You’re with a stranger, after all, and there are certain boundaries we’re taught to respect.
It’s the season of giving, and with another Thanksgiving on the books, I’m more conscious than ever about how essential gratitude is to living a happy life. For me, gratitude has two components: taking time to give thanks and taking time to give back. I work with different member companies every day, helping them set short- and long-term goals, making small changes, which – over time – add up to big results. This lesson is universal in that it applies to work, life and relationships equally.
The time has come, readers. Radio stations are preemptively playing seasonal classics, the temperature is dropping by the double digits, and my kids are dropping not-so-subtle hints about their gift wish lists. (To be fair, they’ve been “hinting” for a while now.) While the ramp-up to the end of the year is always festive and exciting, this time of year also carries stress for many workers.
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Musk AND Zuckerberg or Musk + Zuckerberg.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used). For example, results will contain either cake or cookie by searching cake OR cookie or cake,cookie
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".