A TV reporter's career is made when the reporter makes a difference in the life of a child. My career was made 18 years ago when I told Alice's story. "I'm just blessed to be here the way I am today," 19-year-old Alice Hewitt, formerly of Bartlett, Tennessee, said when she, her parents Mark and Natalie and I reunited a few weeks ago. She was the only one who kept her composure. Mom, Dad and I lost it. I lost it because the last time I saw each of them was 1999, 18 years ago.
Dust floated off the frame as we pulled the portrait collage off the credenza. The newspaper articles pasted inside, now yellowed and faded. The picture of Germantown attorney/certified fraud examiner Kevin Snider and I -- smiling, arms over each other's shoulders -- is photo-proof that we've grayed a little bit since then. It was 2003. 14 years ago. And it still feels special. "It really was special," said Snider. "It brought so much reform, needed reform, to the Tennessee lemon law."
It's a beautiful thing when you can help someone who's been hurt the way Earnest Sanders, Jr. was hurt. As if the paralyzed Army veteran didn't have enough to manage, two unlicensed contractors built a leaking, ramshackle garage that was supposed to accommodate his disability back in February. My investigation revealed the scab contractors took more than $40,000 from Sanders and vanished. "They quit taking my calls, and I did everything that I could do," Sanders lamented in our original story.
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Musk AND Zuckerberg or Musk + Zuckerberg.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used). For example, results will contain either cake or cookie by searching cake OR cookie or cake,cookie
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".