In almost any industry you can think of, trends come and go as quickly as the wind blows. In fashion, there’s always the new accessory or handbag that is a must-have on Monday. But on Tuesday you’re a fashionless fool if you’re still rocking it. In economics, there always seems to be the “can’t miss” investment that riles up Wall Street but eventually degrades into a deep money hole. The opening week-and-change of the NBA Playoffs have revealed similar fads in the world of sports.
The football team reached the culmination of the spring ball portion of its offseason this Saturday when it played its annual Spring Game. In front of a reported 14,781 fans at the Los Angeles Memorial Coliseum, the Trojans participated in a situationally focused scrimmage that put the team in game-specific scenarios.
On Thursday, the football team practiced at Howard Jones Field for the final time this spring. The Trojans will conclude spring ball workouts this Saturday with the team’s spring game at the Los Angeles Memorial Coliseum. Thursday’s practice saw USC place a heavy emphasis on situational play between the first-string offensive and defensive units. The Trojans especially worked 11-on-11 drills in the red zone and near the goal line.
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Obama AND Romney or Obama + Romney.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used.) For example, search for democrat OR republican to find results that refer to
Democrats and/or Republicans.
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".