Meet the year's top-performing products — from anti-aging serums to mascara to shampoo — that stood out in our rigorous testing. (See the "Lab Lowdown" for a behind-the-scenes look at what our Beauty Lab thought during its evaluations!) We're also highlighting proven Good Housekeeping Seal stars, budget-friendly tools and hot new apps you can get your hands on now.
Real talk: It takes an arsenal of beauty products to be no-makeup pretty. Kind of daunting when you consider that more than 1,807 new ones were launched in the past year alone. So we enlisted 1,629 reader-testers to do the legwork for you. Check out the 86 best bets that made their cut.